Product Manager at Prime Teams Limited (2024-04 – Present)
Battery Charger Manufacturer
- Develop pre-sales product information documents aligned with customer expectation and company strategy for the engineering department
- Monitor customer requirements, conduct market evaluations, and perform competitor analysis
- Develop OEM and ODM products according to customer requirements and company guidelines
- Develop the BMW CAN bus cigarette lighter charger for a customer (BS30 Max)
- Launch a simplified battery monitor with a 33% cost reduction, achieving nearly 40% higher profit margins for Projecta and BS Battery
- Supervise junior-level staff in managing customer and engineering technical enquiries and end-user product feedback
- Collaborate with customers to resolve complex technical challenges, such as reinforcing warehouse-grade custom battery charging solutions for BS Battery
- Analyse competitors' service offerings together with customers, and suggest better related services and sales terms for end buyers
- Draft patent documents and coordinate with Chinese legal counsel. Patents for industrial design and utility model patent are included
- Collaborate with PMB, engineering, production engineering, production, QA to streamline factory procedures
- Procure SMT sample making equipment for the engineering department to replace manual PCBA assembly, eliminating sample failure risk and reducing sampling time from days to under one hour
- Equip terminal cross-cut checking equipment to strengthen QA verification for terminal mounting
- Introduce PCBA brushing cleaning equipment instead of manual cleaning on the production line for standardizing working procedure and reducing manpower
- Implement additional Lean-driven optimization items, including tuning injection procedure to raise overall production capacity by nearly double
Product Manager at Motor Electric Manufacturing Company Limited (2010 – 2024-03)
Manufacturer of Kitchen Appliance, Baby Products and OEM products
- Managed one of the company's largest accounts and generated over USD10 million in annual turnover for the last 15 years
- Product development for customers Groupe SEB, Philips Saeco, Chicco, Euro-Pro, and others
- Managed product lifecycle from pre-sales support and quotation, product design, budget control, on-time launch, after-sales service, and product phase-out
- Led a cross-functional team of 5 members from engineering, production engineering, production, and QA
- Cooperated with suppliers and external test laboratories on-site
- Created information workflows for forecast-driven customers, compressing manual workload from one full day down to one hour and improved historical order visibility
- Monitored the delivery performance of all orders, and provided analysis and improvement suggestions to management for reducing stock materials and ordering lead time
- Risk management in different crises, such as material shortages and production quality issues
- Initiated Lean manufacturing and PCBA semi-automation upgrades. These programs increased production productivity by approximately 40%, and reduced the PCBA defective rate by over 75%, from 8,000 ppm per month to below 2,000 ppm
- Led product re-engineering through part replacements or design changes. For example, reduced the unit price of the CA6804/47 burr coffee grinder by up to 20%, enabling the company to relaunch the product, and sold the European version as the WMF Stelio Coffee Grinder Edition
- Maximized the use of budget in company promotion and advertising by focusing online ads on the biggest search engine and identifying valuable SEO keywords
- Supervised the creation of the company website and promotional videos
- Extended company ads to free channels, such as YouTube, Google Maps and Baidu Maps. This enhanced the visibility of the marketing materials, which remains effective to this day
- Extended the company's visibility to factory vans and staff jackets
- Managed participation in the Canton Fair and the Hong Kong Houseware Fair
- Pioneered QR codes integration for map and product information sharing since 2012
- Created sales support materials and tools to help the sales team efficiently engage with a large number of customers
Sales Engineer (senior level from 2006) at Motor Electric Manufacturing Company Limited (2004-04 – 2010)
Manufacturer of Kitchen Appliance, Baby Products and OEM products
Junior R&D Engineer at Fairform Manufacturing Company Limited (2002-10 – 2004-02)
Manufacturer of Electrical Toothbrush, Hair Clipper and Small Appliances
- Executed ODM project delivery for electric toothbrush, hair clipper, and personal care systems for Braun and Helen of Troy
- Covered project quotation, engineering development, milestone governance, pre-production validation, and mass production
- Coordinated a full suite of international product safety certifications (GS, CB, CE, EN71) through external test laboratories
- Evaluated alternative raw materials to improve profit margins and sourced a replacement Taiwanese TPE compound to substitute Dupont TPE, reducing material costs by over 50%. Prepared comparative assessment reports for executive decision-making