Winsome Ho
Account Manager
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關於
Provide strategic corporate communications and public affairs counsel to multinational clients across technology, insurance, healthcare, and statutory bodies. Oversee and provide support to junior across coverage trackers, media recaps, and key message highlights, ensuring actionable insights and alignment with client objectives Manage client relationships, draft high-level messaging materials, and align strategic messaging with broader institutional and regulatory goals
工作經歷
Account Manager at Sandpiper Communications (2026-06 – Present)
- Provide strategic corporate communications and public affairs counsel to multinational clients across technology, insurance, healthcare, and statutory bodies.
- Oversee and provide support to junior across coverage trackers, media recaps, and key message highlights, ensuring actionable insights and alignment with client objectives
- Manage client relationships, draft high-level messaging materials, and align strategic messaging with broader institutional and regulatory goals
- Partner with cross‑regional teams in Singapore, Mainland China, Abu Dhabi, and Australia to deliver integrated campaigns and ensure consistent global messaging
Senior Account Executive at Sandpiper Communications (2025-06 – 2026-05)
- Supported multinational accounts by drafting press releases, rebuttals, bilingual media invitations, and social posts tailored for diverse stakeholders in Hong Kong and Taiwan
- Monitored local public policy shifts, legislative updates, and media trends, delivering risk‑mitigation strategies and policy insights for high‑profile corporate clients
- Assisted in cross‑regional account coordination, collaborating with teams in Singapore, China, and Australia to align messaging and campaign execution
- Developed bilingual content for media‑facing materials, social media posts, and byline articles, strengthening brand visibility and stakeholder engagement
- Support new business researches
Public Affairs Officer at Saint Francis University (2024-11 – 2025-05)
- Formulated strategic press releases, official fact sheets, and targeted social media content
- Monitored public sentiment and emerging institutional risks, ensuring timely and accurate communications
Reporter at The Collective (2023-09 – 2024-08)
- Conducted rigorous, in-depth research and investigation into local public policies, regulatory compliance
- Brainstormed, scripted, and coordinated high-impact digital and podcast campaigns across Spotify and YouTube
- Managed social media accounts, strategically engaging a combined community of over 70K followers on Facebook and 49K followers on Instagram
Reporter at Ming Pao Newspaper Limited (2021-10 – 2023-08)
- Researched and produced impactful local news coverage, specializing heavily in public health, medical networks, and healthcare policy news
- Built and maintained robust, trusted professional networks with HKSAR Government, members of the Legislative Council, NGOs and community leaders
教育背景
Bachelor of Journalism & Communication in Journalism and Communication – The Chinese University of Hong Kong (2017-09 – 2021-07)
