Search Engine Optimization Specialist

Company Description

Polyintec is a global chemical distribution partner specializing in polymers, offering a broad catalog of high-quality products from leading producers worldwide. The company focuses on tailored international polymer solutions, competitive purchasing options, and expert trading services supported by deep market insights. With strong capabilities in sales, distribution, and logistics, Polyintec provides resin, masterbatches, additives, and comprehensive supply chain services to plastic processors.

Its dedicated team delivers global technical support and reliable logistics, including multimodal transportation, warehousing, and customs services. Polyintec is committed to long-term partnerships, helping businesses thrive with efficient, innovative, and customer-focused solutions.

Role Description

This is a full-time remote role for a Search Engine Optimization Specialist at Polyintec. The SEO Specialist will manage and optimize the company's online presence to increase organic visibility and qualified traffic. Day-to-day responsibilities include conducting keyword research, performing on-page optimization, executing technical and content-focused SEO audits, and monitoring performance using web analytics tools.

The role also involves planning and implementing ethical link-building strategies, collaborating with content and marketing teams, and staying current with search engine algorithms and best practices. The specialist will regularly report on SEO performance, identify improvement opportunities, and contribute to data-driven digital marketing decisions.

Qualifications

• Strong skills in keyword research and on-page SEO optimization to improve rankings and search visibility.
• Experience conducting comprehensive SEO audits and implementing technical and content-related recommendations.
• Ability to plan and execute ethical link-building campaigns to strengthen domain authority and organic reach.
• Proficiency with web analytics and SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar) to track performance and derive insights.
• Solid understanding of HTML, website architecture, and basic technical SEO (site speed, mobile optimization, structured data).
• Strong analytical, problem-solving, and reporting skills, with attention to detail and data accuracy.
• Effective communication and collaboration skills to work with content, marketing, and development teams in a remote environment.
• Relevant experience in B2B or industrial sectors; familiarity with chemical or manufacturing industries is a plus.
• Bachelor's degree in Marketing, Communications, Computer Science, or a related field, or equivalent practical experience.