حسين نصر الدين فردوس

Performance-driven Digital Marketing Specialist with over 3 years of experience in e-commerce, digital advertising, and performance marketing. Experienced in managing marketplace operations, developing digital marketing strategies, and planning as well as optimizing paid advertising campaigns through Google Ads and Meta Ads. Skilled in campaign performance analysis, ROI optimization, and data-driven marketing strategies to enhance brand visibility, customer acquisition, and conversion rates.

Recognized as an adaptive, detail-oriented, and analytical professional with a strong passion for staying updated on the latest digital marketing trends.

Customer Service Administrator & Google Ads Advertiser at PT Forum Optimasi Indonesia (2024-01 – Present)

• Managed customer service administration and ensured all client inquiries and follow-ups were handled in a timely and professional manner.
• Planned, executed, and optimized Google Ads campaigns based on business objectives and target audience segmentation.
• Conducted keyword research and structured advertising campaigns across Search, Display, and Video Ads formats.
• Monitored and analyzed campaign performance to improve advertising effectiveness, conversions, and budget efficiency.
• Collaborated with the creative team to develop digital promotional materials aligned with target market preferences.

Marketplace Marketing Administrator at Husna Fashion (2021-01 – 2023-01)

• Managed digital marketing operations across multiple marketplace platforms including Shopee, Lazada, and TikTok Shop.
• Optimized product listings, visual merchandising, and promotional campaigns to improve engagement and conversion rates.
• Analyzed customer behavior, market trends, and sales performance to identify business growth opportunities.
• Developed promotional strategies based on market insights and customer behavior analysis.
• Collaborated with the creative team in developing marketing campaigns and promotional materials.
• Ensured efficient online store operations to support customer satisfaction and retention.

Bachelor's Degree in Islamic Education – Muhammadiyah University of Bandung