Aaf Filosof

Creative Specialist blending visual execution, content strategy, and technical analytical thinking. 3+ years of experience managing high-volume, end-to-end creative production (graphic design & short-form video) across F&B, retail, education, and lifestyle sectors. Proven ability to lead Art Direction independently while optimizing workflows through custom analytics tools. Proficient in scaling brand identity and leveraging design ecosystems to deliver impactful, data-informed visual solutions.

Proficient in Adobe Illustrator, Photoshop, CorelDRAW, Figma, Canva, and CapCut.

Content Creator at Blue Ocean Heart (Vivo Indonesia) (2026-04 – 2026-07)

Official Vivo & iQOO retailer selling 100% BNIB smartphones with official Vivo Indonesia warranty.

• Spearheaded end-to-end production of 60+ monthly short-form videos across 3 TikTok accounts, independently managing briefing, on-camera talent, filming, and editing.
• Achieved 700K+ organic views on top-performing content, maintaining an average baseline of 1K+ views per video.
• Standardized visual guidelines across all accounts — aligning editing styles, content concepts, and thumbnails to elevate overall brand professionalism.
• Engineered a custom internal analytics application to automate TikTok performance tracking, generating structured visual reports and dashboards for weekly evaluation.
• Designed high-converting marketplace storefront assets for Shopee, Tokopedia, Lazada, and TikTok Shop.

Freelance Graphic Designer at Self Employed (2023-06 – Present)

Independent creative practice serving individuals and small organizations across multiple industries.

• Delivered cohesive brand identities, social media kits, and print collateral for 50+ clients, managing the full creative pipeline from initial brief to final handover.
• Revamped the editorial design for Avian's monthly magazine; successfully executed 6 consecutive editions and earned a mid-project commission to fully redesign the layout and visual system.

Graphic Designer at CV Berlian Mandiri Perkasa (2025-10 – 2026-03)

Multi-brand holding company operating 8 consumer brands across F&B, education, fashion, beauty, and lifestyle sectors.

• Executed 90–110+ design assets per month across 8 simultaneous sub-brands, ensuring strict adherence to visual guidelines and deadlines.
• Strengthened brand cohesion by standardizing editing styles and visual concepts across diverse social media, print, and digital channels.
• Developed UI wireframes and interactive prototypes in Figma to drive digital promotional campaigns.

Airport Technology Section Intern at PT Angkasa Pura Indonesia (Injourney Airports) (2024-07 – 2024-11)

State-owned airport operator managing Juanda International Airport operations.

• Produced and edited daily video documentation of airport operations for executive internal reporting.
• Established a streamlined documentation workflow by designing reusable video templates, ensuring post-internship continuity.

Diploma III in Telecommunication Engineering – Polytechnic Institute of Surabaya (2022-07 – 2025-10)