Asyafa Umayah

Experienced as broadcaster, content writer, novel and poetry writer with a demonstrated working in the university organization, startup and local radio. Skilled in Writing, Communication, Strategy, and Problem Solving. High interest in digital marketing, social media management, and copywriting. Professional skill with a bachelor's degree in literature with focus linguistics

PT.

Bisnishack Bahagia

Mendunia - Yogyakarta, Indonesia Dec 2022 - Sekarang

Junior Copywriter& Social Media Officer

Bisnishack is a company that specializes in business education for corporations and Small and Medium Enterprises (SMEs).

Wrote clear and correct organic content short video briefs for corporate purposes that match the tone of voice or brand voice for tiktok,

reels, and youtube short platforms. And achieved the most viewers 7,2JT Platform Reels, 33K youtube shorts & 10k Tiktok

Drafted copy for email and whatsapp marketing according to product needs and increased the company's covertion rate significa ntly in 5 months

Turning briefs from the creative team or other teams into persuasive and attractive copy

Conceptualized live streaming on Shopee,Tiktok, and Instagram platforms and increased the company's coverage rate significantly in

5 months.

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Sacita

Muda (The Local Enablers) - Bandung, Indonesia Jun 2022 - Sep 2022

Copywriter Intern

Company engaged in business consulting for small, medium and corporate businesses.

Created a record 9 business e-books and the latest material canvas in the company's history.

Created new branding for the company on social media youtube, instagram, spotify & tiktok.

Progressed 4k views in instagram reels

Led all creator in creating captions for content needs

Organized, conceptualize, write scripts and terms of reference for every content that will be published

Led and acted as a host in several podcasts and youtube programs

PT Techno Ganesha - Bandung, Indonesia Oct 2022 - Jan 2023

Marketing Staff

This company runs in the field of education. offers additional tutoring services especially for high school students who will take the national exam for college selection.

Planned and provided posters on each of the latest marketing campaigns

Created and analyzed three instastories and one reels every day

Develop all students database and manage the marketing database

Achieved targets set by the company every month

Receive guests as a frontliner

Increased company cash in by up to 20%

Acted as a host during school visits

Run telemarketing based on available database

Play a sales role when meeting guests or visiting schools

PT.

Madinatussalam

Bandung ( MQFM) - Bandung, Indonesia Nov 2021 - Apr 2022

Radio Announcer

Da'wah radio initiated by KH Abdullah Gymnastiar, founder of DaarutTauhiid Islamic Boarding School on August 1, 2001, with the segment of Indonesian Muslim Family.

Participated in the public speaking traning during the islamic broadcasting class.Crowned as the best islamic broadcasting cl ass participant and received a full-funded scholarship.Work as a host in MQFM's 'teras baca' program increase the views of the reading terrace program significantly in 6 monthSelected as the 3rd best intern at MQFM

Universitas Padjadjaran - Sumedang, Indonesia Aug 2019

Bachelor Degree in Arabic Literature, 3.75/4.00