Ayu Febrini Putri

Digital Business graduate from Universitas Negeri Surabaya (UNESA) with a strong passion for UI/UX design. Skilled in translating user needs into intuitive, user-centered interfaces using Figma, with hands-on experience in wireframing, prototyping, user research, and usability testing. Combines a creative, detail-oriented design approach with proven experience leading teams and communicating effectively in English.

UI/UX Designer, Website Development at Infinite Learning (Independent Study) (2024 – Present)

• Designed user-friendly interfaces for a website project, ensuring alignment with user needs and business goals
• Conducted user research and usability testing to gather insights for improving design solutions
• Created detailed wireframes and interactive prototypes using Figma
• Collaborated with a team of 6 members to deliver a functional and visually engaging design
• Improved usability by implementing feedback from user and testing sessions

Staff, Creative Media & Information Department at Digital Business Club (DBC) (2023 – 2024)

• Designed monthly Instagram feeds and engaging visual content, contributing to a 20% followers increase in 6 months

Staff Hosting & Contact Person at Bina Antarbudaya Surabaya (2024 – Present)

• Coordinated logistics and communication between exchange participants, host families, and institutions

Bachelor in Digital Business – Universitas Negeri Surabaya (UNESA) (2022 – 2026)

Outbound Exchange in Digital Marketing – Universiti Teknologi MARA (2023 – 2023)