SEO Specialist | SEO Manager | Head of SEO
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02/2022 – 01/2025 05/2021
Project Manager, PT CULTURO KREATIF SINERGI Jakarta, Indonesia
● Report to Business Director (Co-Founder). Responsible for Digital Media Marketing Project performance of client’s websites.
● Develop strategy to pitch, monitor, and maintain projects for SEO, website development, and media placement.
● Clients: Sirka, Base, Faspay, Bioderma, Jalin, Alva, AdaKami, and Agung Sedayu Group.
05/2021 – 12/2021
● Report to Head of Strategic Account & Performance Marketing, responsible for enhancing the SEO performance of client’s websites.
● Develop a comprehensive strategy to optimize SEO on-page (including Technical SEO, Keyword Research, and Content Plan) and off-page initiatives, executing, reporting, evaluating, and recommending improvements.
● Clients: Acer Indonesia and DKT Indonesia.
11/2019 – 02/2021
Organic Traffic Specialist, PT BFI FINANCE INDONESIA TBK Tangerang, Indonesia
● Report to Digital Marketing & Technology Head, overseeing the SEO performance of the BFI website.
● Manage and execute a holistic SEO strategy and implementation, focusing on both on-page (Technical, Keyword Research, Content Plan) and off-page (link-building & disavow backlinks) efforts, along with detailed reporting.
04/2018 – 10/2019
● Report to the Chief Operating Officer (COO), responsible for enhancing the SEO performance of the company’s asset websites.
● Spearhead the holistic SEO strategy encompassing both on-page (Technical, Keyword Research, and Content Plan) and off-page (link-building & disavow backlinks) efforts, with comprehensive reporting.
● Supervise a team comprising 1 SEO Manager and 1 SEO Executive to optimize SEO on-page and off-page for daily posts on portal sites matamatapolitik.com and matamatamusik.com.
04/2016 – 10/2017
SEO Consultant, PT GAGAS MAHADAYA INDERA (GROUPM) Jakarta, Indonesia
● Report to Digital Marketing & Technology Head, responsible for enhancing SEO performance of client’s websites.
● Manage and execute a comprehensive SEO & ASO strategy, encompassing both on-page (Technical, Keyword Research, Content Plan) and off-page (link-building & disavow backlinks) efforts, including reporting and pitching.
● Clients: Unilever, Nestlé, Ikea, Charm, English First, Nestlé - Indofood, and Viu.
08/2015 – 03/2016
Digital Media Officer, PT CIPTA URBAN DARSANA Jakarta, Indonesia
● Reported to the Managing Director, responsible for SEO, Digital Activation, and Content Marketing performance of client’s websites.
● Managed the holistic SEO strategy and implementation, focusing on both on-page (Technical, Keyword Research, Content Plan) and off-page (link-building & disavow backlinks) efforts, including reporting and pitching.
● Led creative ideation and brainstorming sessions for Digital Activation.
● Oversaw content marketing performance, including content management and copywriting responsibilities.
11/2014 – 07/2015
● Report to the Managing Director, responsible for enhancing Content Marketing on client’s website copywriting and ad copy.
● Manage and execute monthly content plan.
Cumulative GPA: 3.18/4.00
