Danielle O'Leary

Driven and creative individual pursuing a Bachelor of Business degree with a major in Marketing and a minor in Sociology, on track to graduate with a 2.1 degree in May 2026. With an 8 month internship in the corporate sector, I am highly proficient in Canva and have gained hands-on experience with systems such as HubSpot and Buffer. I am a proactive team player who thrives in leadership roles.

Experienced in developing marketing plans for organisations including Aer Lingus, Dublin Coach and the Road Safety Authority and executed social media campaigns successfully.

Marketing Intern at The Institute of Directors Ireland (2025-01 – 2025-08)

Worked across the Marketing and Communications and Learning and Education teams.

• Acted as a Marcomms brand ambassador, ensuring collateral was kept in line with brand guidelines.
• Creation of website pages and updating previous pages, use of html.
• Gained hands-on experience with systems like HubSpot, Expression Engine, Buffer, Constant Contact, and Canva.
• Led the creation of monthly e-zines, managed social media campaigns, supported event logistics and member engagement.
• Worked across social media platforms executing organic posts, and ads, tracking analytics, ensuring that targets were met and increasing targeted engagement.
• Conducted research projects on competitor activity and workshop bookings, presenting insights that informed strategic decisions.
• Scheduled content across multiple social media platforms, including writing copy for posts.
• Assisted in the creation of press releases following events and studies.
• Supported the coordination and running of corporate events and workshops.
• Connected with external partners in the creation of online and physical media.

Accommodation Assistant at Ravenport Resort (2024-06 – 2024-08)

• Changeover of rooms for new, incoming guests, making beds, cleaning bathrooms incl toilets and showers, stocking up teas and coffes.
• Refreshing rooms current guests were staying in.

Shop/Grooming Assistant at Dec's Pets (2020-06 – 2024-12)

• Experience managing money and using a cash register, helping customers find what they need, stocking shelves, and booking appointments in person and over the phone.

Bachelor of Business Studies in Marketing (Major), Sociology (Minor) – University of Limerick (2022 – 2026)

Leaving Certificate – Loreto Secondary School Wexford (2016 – 2022)