
Content Strategy Manager – Customer Value Management Team
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18 years of Training, Quality, CX, and Knowledge Management experience within the Tech, telecoms, and utility sectors (Zendesk, eir, Bord Gáis Energy, Xerox, and Ericsson) with a record of reaching targets and KPIs consistently. Nine years of experience managing high-performing teams in Training, Quality, Content/Knowledge management, internal communications and customer experience. Designed, developed, and implemented numerous knowledge management systems on multiple platforms over nine years.
My Knowledge and Content management systems have streamlined communications and reduced classroom training from days to hours, reduced complaints and improved CX. A strong aptitude for analysing critical data and trends to ensure customer engagement at all key points within the business with a specific focus on quality and customer effort. Strong leadership skills with a proven track record in successfully leading and coaching customer operations teams to success.
Ability to motivate staff and ultimately drive change by implementing innovative training programs on call quality and soft skills with the customer in mind. Gained international T&D experience throughout Ireland, the UK, Algeria, Sudan, Bulgaria, and South Africa. Designed and implement numerous Internal communications strategies using various internal systems to ensure all contact centres are aligned and prepared for change.
Excellent communication skills with a strong appetite for continuously learning and providing innovative ideas. Strong experience in developing and designing Technical, sales, and customer service training for over 400 employees improving NPS and sales and reducing agent errors. A self-motivated leader with strong interpersonal skills and the ability to build authentic business relationships cross-functionally at all levels.
A curious problem solver that designed and implemented a complete sales vendor transition for Bord Gáis Energy. Our CEO and MD then selected me to receive a special annual award for the smooth running of the training rollout and the increased sales.
Sigma green belt certified.
Analytics 3 & 4 administrator. Extensive experience with ChatGPT and Claude having designed and launched three of my own online apps in 2026.
Content Strategy Manager – Customer Value Management Team - Vhi
(2025-01)
Senior Manager Knowledge Management - Customer Experience Operations - Zendesk
(2022-05 - 2025-01)
Knowledge Manager – GTM Enablement - Zendesk
(2020-06 - 2022-05)
Head of Customer Engagement & Knowledge - EIR Ltd.
(2019-09 - 2020-06)
Head of Knowledge & Quality Assurance - EIR Ltd.
(2018-01 - 2019-09)
Knowledge Management Manager - EIR Ltd.
(2017-01 - 2018-01)
eLearning & Knowledge Management Specialist - Bord Gáis Energy
(2014-09 - 2017-01)
Training & Quality Assurance Lead - Bord Gáis Energy
(2013-10 - 2014-09)
Learning & Development Specialist - Bord Gáis Energy
(2012-04 - 2013-10)
Certificate - Customer Experience - Customer Experience Ireland (2019 - 2019)
Lean Six Sigma Green Belt - Lean Six Sigma - LBS Partners (2016 - 2016)
FETAC L6 - Train the Trainer - IITD (2011 - 2011)
Certificate - Trainer Skills - IITD (2011 - 2011)
Diploma - IT Training - Senior College Dun Laoghaire (2010 - 2010)
B.Sc. - Computing Science - Griffith College Dublin (2004 - 2004)