Paulo Soasti

I'm a passionate product designer with years of experience in university education, automotive design, product development and management.

Knowledge Associate at World Capital Institute (2025-09 – Present)

• Associate Consultant, responsible of Technology Management projects.

Industrial Design Professor at Tecnologico de Monterrey (2016-07 – 2023-12)

• Educator of future designers, responsible for guiding the development of product design projects with companies in Nuevo Leon, Mexico.
• Manager of research projects with Industrial Design students at Tec de Monterrey's School of Design: Cooling and heating system of pottery indoors objects. Research budget 118K€

Industrial Design Professor at Universidad Tecnologica Equinoccial (2013-08 – 2015-12)

• Guidance innovation projects on Knowledge Based development for enterprises in the province.

Product Design Researcher at Tecnologico de Monterrey (2013-08 – 2015-12)

• Research in User-Centered Design applied to the Automotive sector: Opel digital prototype.
• Development of innovation at Internet of Things and Big Data with SmartWindow product proposal. Research budget 66KUSD
• Development of solar-powered stoves: SolarStove;
• Development of fast video games in augmented reality.

Analyst of Citizen Security Projects at Ministry of Interior (2013-01 – 2013-07)

Strategic Projects Analyst related to the Public Security Sector: Supervised the constructing progress of 275 Community Police Units and the implementation of their telecommunications network.

Professor at Hemispheres University (2012-01 – 2012-05)

• Developer of professional skills and training in computer animation, visual communication, graphic and editorial design.
• User centered design workshop.

Strategic Analyst of Presidential Agenda at President's Office - Republic of Ecuador (2011-01 – 2012-12)

Coordination with State agencies (governorships, security, communication secretariat, ministries, and others) for the daily scheduling of the Presidential Strategic Agenda. 22 months of successful agenda management.

Professor and Career Coordinator at Pontifical Catholic University of Ecuador (2008-08 – 2011-01)

I planned the academic operations of the Product Design and Graphic Design courses for two years and trained the skills in design thinking and Adobe Creative Suite.

Professor & Tutor at Israel Technological University (2009-10 – 2010-03)

• Guidance on innovation projects with Graphic design school.

Marketing and Innovation Assistant at KFC Ecuador (2006-06 – 2007-06)

• Marketing Strategy Designer: Responsible for Branding for 23 brands part of KFC Ecuador.
• Point of sale and restaurant interiors design.
• POP material for 23 brands part of KFC Ecuador.

Editorial Designer at Editorial Minotauro (2004-01 – 2007-01)

• Branding for La Hora Newspaper.
• POP material for advertising and promotion.
• Design of stands and advertising material.

Multimedia Designer at Virtual (2005-05 – 2005-10)

• Digital marketing strategy for Kraft Ecuador.
• UX/UI design.
• Branding and corporate identity.
• Graphic design for magazines.
• Digital multimedia for KRAFT Ecuador: CD ROM & Stand.
• Digital multimedia for agency clients.

Designer, Animator, Programmer at ANIMOTION (2002-06 – 2003-06)

• Multimedia design and coding for Chevrolet Ecuador
• User interface design - UI
• Point of sales for GM Ecuador network
• Video Editor for Repsol-YPF

Intern at Ecuadorian Ministry of Foreign Trade (2001-01 – 2002-01)

• Development of a communication strategy to promote non-traditional exports to the European Union.

Doctorate in Science, Technology and Society Studies – Tecnologico de Monterrey (2016 – 2022)

Master's degree in Innovation and Product Design – Tecnologico de Monterrey (2013 – 2015)

Designer in Design – PUCE (1997 – 2005)