Aakriti Lodha

Brand communications and content strategy professional with 2+ years of experience across marketing and public relations. Experienced in brand storytelling, campaign strategy, content-led marketing and integrated communications, with a strong foundation in media relations, experiential campaigns and influencer partnerships.

Content and Digital Marketing Executive at Eubrics AI (2025-05 – Present)

Led Eubrics' end-to-end brand and content marketing function - owning strategy across content, social media, brand communications and inbound marketing initiatives.

• Built a content-led marketing strategy that generated 100+ MQLs and contributed to a $2M+ sales pipeline- connecting brand storytelling to business growth.
• Grew website impressions by 250x and brand social presence by 5,000+ followers through an integrated content strategy spanning blog, website copy, email marketing, thought leadership webinars and ad creatives.
• Directed and managed a content team across all brand touchpoints - overseeing creative output, messaging consistency and design direction for content, social and paid campaigns.

Junior Account Associate-PR at PR Pundit Havas Red (2024-08 – 2025-04)

Contributed to the development and execution of PR and communication strategies for clients across luxury, retail, and lifestyle sectors.

• Drafted press releases and managed media outreach and content dissemination, securing coverage across leading publications such as The Times of India, Hindustan Times, Vogue, The Economic Times, Mint, The Hindu, and The Indian Express.
• Supported the planning and execution of brand events, media interactions, and influencer partnerships to strengthen client visibility and audience engagement.
• Conducted competitor and industry research to inform PR positioning, messaging, and communication strategies.
• Worked with clients including Lexus India, Museum of Art and Photography, Peter England, Klay Preschools, Linen Club, and Swee10.

PR Intern at PR Pundit Havas Red (2024-06 – 2024-08)

BA in Mass Communication, Psychology, and English – Christ University, Bangalore (2021 – 2024)