Digital Marketing Assistant Intern - Bob&Bae
(2025-06 - 2025-12)
- Analyzed social media trends and audience behavior to optimize content performance
- Assisted in data-driven content planning to improve engagement and reach metrics
- Evaluated campaign performance and identified key drivers of audience interaction
- Conducted competitor and market research to support strategic marketing decisions
- Contributed to customer engagement strategies based on content insights
- Collaborated cross-functionally to align marketing efforts with product positioning
- Contributed to product storytelling and positioning for skincare and cosmetic launches
Head of Social Media - BMCC'S MOOT COURT SOCIETY
(2024-08 - 2025-03)
- Managed a team of social media volunteers in creating content for different platforms
- Designed and executed targeted social media advertising campaigns, optimizing for reach, engagement, and conversion
- Interviewed and hired talented individuals to add value to marketing team
Vice Head of Digital Marketing - FINANCE CLUB, BMCC
(2024-10 - 2025-03)
- Coordinated with cross-functional teams to ensure consistency across all digital marketing efforts
- Supervised creation of marketing materials, final layouts, making improvements and suggestions as needed
- Designed print materials such as brochures, flyers and posters for marketing campaigns
Student Executive - FINANCE CLUB, BMCC
(2024-07 - 2024-09)
- Created visual concepts using computer software to communicate ideas that inspire and inform
- Participated in brainstorming sessions to generate new ideas and concepts for projects
- Designed print materials such as brochures, flyers and posters for marketing campaigns
Student Executive - BMCC'S MOOT COURT SOCIETY
(2023-12 - 2024-03)
- Created design concepts and sample layouts using knowledge of layout and design principles
- Managed multiple design projects simultaneously, ensuring timely delivery and adherence
Student Executive - FINANCE CLUB, BMCC
(2023-08 - 2024-03)
- Participated in team-building exercises to strengthen relationships among volunteers
- Offered support and assistance to community members
- Demonstrated strong problem-solving skills, resolving issues efficiently and effectively
