Aayush Kothari

Aspiring business and marketing professional with a keen interest in brand strategy, partnerships, and value-driven growth across sports, media, and consumer industries. Passionate about understanding how strategic marketing, sponsorships, and storytelling shape brand relevance and long-term impact.

Marketing Intern - ET Edge (A Times Group Initiative) - Mumbai, India

(2024-08 - 2024-10)

• Researched and compiled extensive lists of brands and partners for upcoming events and activations.
• Assisted in outreach and coordination with potential sponsors and collaborators.
• Monitored and reported basic performance metrics to optimize post reach and effectiveness.
• Developed and posted daily "Marketing Insights" reports on social media, highlighting stock movements, industry updates, and brand performance trends.
• Managed the content calendar and scheduled posts for optimal reach.
• Stayed updated on emerging marketing and social media trends to propose innovative campaign ideas.

Bachelor of Commerce - B.com - Mithibai College Mumbai (2027)

ICSE - Jamnabai Narsee School (2022)