Senior Engineer Consultant – System Analysis at Verizon (2024-08 – Present)
- Led a team of 5 (developers + analysts), overseeing end-to-end project delivery and technical execution.
- Architected 20+ Adobe Analytics dashboards in Analysis Workspace to monitor business health & KPIs; automated scheduling reduced manual reporting time by 60%.
- Built AI-automated data pipelines (Kafka, Adobe, GCP) increasing database availability by 12%.
- Executed churn analysis identifying ~1.8% of customers at risk; flagged critical drop-off pages and CTAs for optimization.
- Designed AI agents/Gems to automate repetitive admin tracking tasks; applied GenAI prompts to validate KPI thresholds and metric definitions.
- Collaborated with stakeholders and engineering to translate requirements into precise technical specs, leveraging AI tools to accelerate documentation drafting.
Senior Data Analyst at Factspan Analytics (2020-08 – 2024-08)
- Managed a team of 6 across reporting, A/B testing, and product analytics; surfaced insights that increased customer satisfaction by 8%.
- Designed and analyzed 70+ A/B tests in Adobe Target with statistical rigor; translated results into leadership-ready recommendations.
- Built 100+ dashboards across Adobe Analytics, Google Analytics, and Power BI; automated report generation end-to-end.
- Defined KPIs, monitored trends, and performed RCA on traffic irregularities to ensure smooth customer web experience.
- Managed full project lifecycle documentation — BRDs, WBR/MBR reports — aligning business requirements with engineering delivery.
- Leveraged AI-assisted tools (ChatGPT, Copilot) to accelerate SQL query writing, summarize stakeholder feedback, and auto-generate first drafts of performance reports — cutting documentation effort by ~30%.
- Configured report suites (conversion variables, props, events) and implemented KPI-based alerts across multiple product teams.
Associate – Data Analyst at Cognizant Technology (2018-09 – 2019-05)
- Built and maintained databases from primary and secondary data sources; developed charts, graphs, and Tableau dashboards to communicate insights to stakeholders.
- Produced data requirement documents, analysis plans, and visualization reports using SQL, Python, and Tableau.
Senior Systems Engineer – Business Analyst at Infosys (2015-05 – 2018-09)
- Gathered requirements and authored functional specifications; collaborated with stakeholders to define project scope, objectives, and success criteria.
- Developed reusable SQL stored procedures integrated across modules to streamline operational efficiency and scalability.
- Delivered COBOL/JCL programs to client standards and conducted code reviews for team members.