Customer Service Representative - Sykes business services Pvt Ltd. - Hyderabad
(2020-03 - 2022-08)
- Managed and optimized Google Ads campaigns to drive traffic and improve conversion rates
- Conducted keyword research and monitored campaign performance (CTR, CPC, conversions) to make data-driven improvements
- Created and tested ad copies and landing page variations to enhance campaign effectiveness
- Handled customer queries via phone, email, and chat, ensuring prompt and accurate resolutions
- Maintained high customer satisfaction through professional communication and problem-solving
- Tracked and documented customer interactions using CRM tools for better service management
- Analyzed customer feedback and campaign data to identify trends and improve both marketing and support strategies
- Collaborated with internal teams to resolve complex issues and optimize overall customer experience
Customer Service Executive (Retention team, Lead Generation) - Tata AIG General Insurance Pvt Ltd. - Hyderabad
(2018-10 - 2019-04)
- Conducted outbound campaigns to educate customers about their motor insurance policies, driving engagement and renewal awareness
- Generated and nurtured leads through multi-channel communication (calls, email, and chat), improving conversion rates
- Converted qualified leads into sales by effectively communicating product value, offers, and benefits
- Maintained and updated customer data, supporting accurate targeting and follow-ups for marketing campaigns
- Analyzed customer interactions and feedback to identify upselling opportunities and improve overall campaign performance
Business Associate (BAU) - Vertex Customer Solutions India Pvt Ltd. - Hyderabad
(2014-11 - 2016-12)
- Managed inbound customer interactions by onboarding new users, explaining product packages, and ensuring a smooth post-purchase experience
- Promoted newly launched products, premium packages, and set-top boxes, contributing to upselling and revenue growth
- Handled customer data verification and maintained accurate records, ensuring high data quality for customer management systems
- Resolved billing, service, and network-related issues efficiently, including basic troubleshooting and coordinating with technical teams
- Delivered high customer satisfaction through effective communication, problem-solving, and identifying opportunities to enhance customer experience