Unit Manager – Punjab, Jammu & Kashmir / North East Region - PROCTER & GAMBLE - India
(2010-07 - 2014-06)
- Managed P&G's second-largest unit in India with ₹475 crore annual turnover across sales and distribution parameters.
- Led 4 Key Account Managers and an extended customer organisation of 1,000+ people and associates.
- Owned delivery across volume, value, market share, distribution, initiative execution and other core commercial fundamentals.
- Designed and implemented Urban and Rural go-to-market models that doubled reach to 45,000+ stores while improving sales, share and return on investment.
- Drove customer profitability through investment guidance and cost-to-serve optimisation; used joint business planning to align distributor and internal resources.
- Managed complex HFS, cash-and-carry and modern-trade environments, including stock alignment across deployment, planning, depot and distributor branches.
- Led a ₹350 crore customer transition involving 700+ people with zero business loss and zero attrition.
- Received P&G Recognition Shares, awarded to the top 2% of employees globally, for the 2012–13 customer transition.
- Named Best Coach of the Year among 25 Unit Managers nationally (2012–13).
- Received Power of You Gold, Director's Award, Best Unit Manager Award and Power of You Platinum Award for business and capability results.
Key Account Manager – General Trade, North East / CSD – East, Central & South India - PROCTER & GAMBLE - India
(2006-04 - 2010-05)
- Managed a North East business covering 7 customers and 200+ distributor organisations, with responsibility for growth, distribution, channel expansion and customer profitability.
- Doubled North East business in two years at 48% CAGR.
- Managed CSD business across East, Central and South India, covering approximately 200+ canteen stores and 12 CSD depots.
- Developed and sold new business ideas to Canteen and Depot Managers and enlisted new P&G brands within the CSD channel.
- Managed costs, investments and internal controls to support customer profitability and distributor cash flow.
- National Best Account Manager Award (2010).
- Director's Award for Highest Value Retailing in the country (2010).
- Best Account Manager Award for initiative delivery (2009).
- Golden KAM Award and Smart KAM Award (2008).
Business Development Executive – Salon Channel / Territory Sales In-charge - GILLETTE INDIA LTD. - India
(2003-05 - 2006-03)
- Planned and promoted blades, razors and personal-care products across the Salon Channel in Eastern India.
- Developed sales strategies, promotional activities and rural coverage plans for Gillette and Geep Batteries across the North East.
- Conducted rural-market research and used findings to strengthen coverage, volume and brand development.
- National Champion – Gillette Dream Team (2005).
- National Champion – Gillette Young Guns (2004).
- Malaysian Tiger Award for highest value business delivery (2004).
- Dubai Conquerors Award for highest value business delivery (2003).
Independent / Self-Employed - Self-Employed - India
(2014-06)
Currently self-employed. Additional business details are intentionally not overstated in this CV; these can be added if relevant to the target role.