Ajinkya Thakare

Launched GTM for Ticmint's self-serve (DIY) model, built a new website, pricing across 4 regions, and all acquisition channels from zero; 1,000+ partners onboarded in 3 months, activation rate grew from 3% to 28% Built Ticmint's B2B enterprise pipeline from scratch, inbound (SEO, case studies) and outbound (Instantly + Lemlist); generated 400+ qualified leads with 50M+ in pipeline value Led full marketing for India Open 2026: 13,062 tickets sold, 3X ROAS, +27% revenue YoY, 500K+ new users across 138 countries, 7M+ impressions

Head of Growth at Ticmint - Event Ticketing Enterprise SaaS (2025-10 – Present)

• Launched GTM for Ticmint's self-serve (DIY) model, built a new website, pricing across 4 regions, and all acquisition channels from zero; 1,000+ partners onboarded in 3 months, activation rate grew from 3% to 28%
• Built Ticmint's B2B enterprise pipeline from scratch, inbound (SEO, case studies) and outbound (Instantly + Lemlist); generated 400+ qualified leads with 50M+ in pipeline value
• Led full marketing for India Open 2026: 13,062 tickets sold, 3X ROAS, +27% revenue YoY, 500K+ new users across 138 countries, 7M+ impressions
• Ran end-to-end marketing for Peak Longevity Fest Dubai across 2 consecutive editions, 3.1X revenue YoY, 2.4X ticket sales, VIP sold
• Owned product strategy and launch for 4 core products, Event Marketing Suite, Onboarding Flow, Dashboard, and Organiser App, driving all from brief to live alongside founders, engineering, and design
• Rebuilt ticmint.com with AEO and GEO infrastructure, outranked all competitors for primary keywords; 500K+ monthly impressions for 8 consecutive months, generating 200+ B2B inbound leads at 60–70% conversion rate
• Built Ticmint's Growth Intelligence Stack using Claude Code, connected 10+ live sources via direct APIs and custom MCPs, saving 10+ hours per team member monthly with no data team needed
• Built Ticmint's growth function from zero, defined the team structure, processes, and cross-functional operating model across engineering, design, sales, and support; the foundation every campaign, product launch, and pipeline motion ran on

Growth Manager at Ticmint - Event Ticketing Enterprise SaaS (2024-08 – 2025-09)

• Scaled ticmint.com from 10,711 to 365,823 users YoY, published 200+ blogs, achieved 25+ Page 1 rankings; organic clicks grew 100x
• Built cold outreach infrastructure from scratch, generated 400+ leads across global sports, festival, & event markets
• Launched Ticmint's Managed Marketing Services, a net-new revenue stream, managing 500K AED in ad spend across 8 large-scale events; 6 sold out, 5X ROAS delivered
• Architected the first-ever paid ticketing model for the Yonex-Sunrise India Open (BWF Super 750); 9,300+ tickets sold, fans across 95+ countries, 200K+ new users acquired
• Co-built DTCM event permit portal end-to-end with a co-founder using Lovable, executed full SEO strategy, ranking Page 1 for all target keywords; now Ticmint's highest-margin product with zero paid acquisition

Growth Marketer at Tire Streets - E-commerce Startup (2023-04 – 2024-04)

• Opened a net-new revenue channel by launching SMS marketing with automated flows & targeted campaigns, generating $120K in Q1 2024
• Delivered 4.6X ROAS and reduced CPC by 67% on Black Friday/Cyber Monday by running a fully optimised Meta Ads campaign
• Grew monthly organic readership by 27% by rebuilding a blog using AI-assisted SEO & content, turning it into a consistent inbound traffic driver
• Improved sell-through rate by 18% and lifted peak-window revenue by 12% by building a seasonal sales forecasting model aligned to historical demand cycles

Digital Marketing Manager at Tire Streets - E-commerce Startup (2022-04 – 2023-04)

• Scaled email to $3M+ in revenue and lifted open rates from 16% → 52% by rebuilding the entire program from scratch with advanced segmentation and lifecycle flows
• Generated $6M in revenue from $1.5M in ad spend (4X blended ROAS) by running paid performance campaigns across the US and UK markets
• Drove a 1.6X improvement in conversion rate & doubled average time on site by leading market research that informed a full US storefront rebuild

Co-Founder & Head of Operations & Marketing at Muse: Social Media House (2018-12 – 2022-03)

• Scaled Muse from zero to 30+ clients in 14 months, building and leading a 10+ member team across design, content, and social, establishing it as one of Pune's top digital agencies
• Built and activated a 100+ blogger network, executing 100+ influencer campaigns and driving 6M+ monthly organic reach across client accounts
• Delivered 3.4X ROAS on Rs. 1Cr+ in ad spend, reaching 100M+ users by managing paid campaigns across multiple client verticals
• Sustained growth through COVID by pivoting to remote operations and expanding into 4 new global verticals, e-commerce, online education, yoga & wellness, and therapy
• Delivered 30+ websites across 8+ industries, giving clients a single partner for social, paid, content, and web, no handoffs, no external vendors

BE in Computer Engineering – Pune University

Certification in Product-led Growth – GrowthX (2024 – 2024)