Akshat Salaria

Project Intern - Branding and PR - Tarun Tahiliani (Goodview Fashion Pvt. Ltd) - Gurugram

(2026-04 - 2026-06)

Branding and PR internship focusing on venue coordination, PR gifting, creative collaboration, and market analysis across global markets.

Identified 7+ ICWA venues & coordinated with representatives to finalize brand-positioning locations.
Managed end-to-end PR gifting for 25+ A-list guests, covering concept, packaging design & logistics.
Collaborated with creative & marketing teams on photoshoots, keeping campaign assets on-brand.
Developed consumer persona report & marketing strategies supporting brand growth & positioning.
Directed strategic PR with top-tier media (e.g., Variety India), amplifying brand visibility to 100K+ readers.
Created 100+ digital & promotional visual assets, boosting brand visibility across social platforms.
Presented growth recommendations on market potential & brand positioning across 4 global markets.

Project Intern - Managed MET & Cannes Film Festival digital content - Tarun Tahiliani (Goodview Fashion Pvt. Ltd) - Gurugram

(2026-04 - 2026-06)

Digital content management for MET and Cannes Film Festival, including couture documentation and promotional asset creation.

Documented couture creation via 40 hours of footage on craftsmanship & design narratives.
Aligned creative direction & production schedules with talent management for global events.
Produced promotional reels & assets showcasing outfits, keeping brand consistent across platforms.
Managed atelier celebrity rep workflows, ensuring timely delivery of 15 high-quality assets.
Synchronized content capture with event timelines for seamless digital marketing & promo production.
Strengthened brand visibility & cultural impact via digital storytelling extending couture lifecycle.
Built repeatable production workflows for marquee events, ensuring quality & team coordination.
Generated 50,000 social media interactions in 2 days, amplifying reach of featured couture looks.

About