Aman Raj

Graphic Design Manager with 7+ years of experience leading brand, digital, and performance marketing design across EdTech and B2B organizations. Proven track record of translating business objectives into high-performing campaigns, scalable brand systems, and measurable improvements in CTR and campaign reach.

Graphic Design Manager at upGrad Education Pvt. Ltd. (2024-10 – 2026-05)

Led and mentored a 5-person design team while creating marketing campaigns, event branding, brochures, landing pages, and digital assets for university partners.

• Increased referral campaign CTR from 0.23% to 5.06% through performance-focused creative development while delivering white-label marketing materials across multiple university brands.

Senior Graphic Designer at Techademy Learning Solution Pvt. Ltd. (IIHT) (2022-01 – 2024-10)

Designed performance marketing creatives, landing pages, eBooks, presentations, and brand assets across multiple brands.

• Increased LinkedIn campaign impressions by 300%+ and improved CTR from 0.41% to 1.18% through data-driven creative optimization.
• Developed brand identity systems for Techademy Campus and MakeMyLabs.

Graphic Designer at Agilemania (2020-04 – 2022-01)

Produced 5+ landing pages per month for Agile, Scrum, and SAFe courses, plus 10+ infographics, presentations, and Google Display Ads per month.

• Partnered with founders and stakeholders to translate business requirements into engaging visual communication across concurrent projects while maintaining quality and timely delivery.

Graphic Design Executive at BrainyDX Technologies (2019-06 – 2020-04)

Designed 100+ marketing creatives per month across multiple client accounts, including logos, presentations, banners, and promotional assets.

• Collaborated with account managers and clients to deliver branding solutions.

Bachelor of Computer Applications in Computer Applications – Doon Business School