Anamika Singh

PD Merchandiser - Richaco Export Pvt. Ltd.

(2024-03)

Maintaining regular communication with buyers/clients to ensure transparency and product alignment at every development stage.
Developing samples as per buyer requirements; coordinating with sampling coordinators and QC teams throughout approval stages.
Handling complete sampling lifecycle: proto, fit, PP, photo shoot, and sealer samples, incorporating buyer comments at each stage.
Preparing and tracking T&A calendars with weekly reviews to ensure on-time development and production milestones.
Conducting risk analysis meetings with factory production managers before bulk cutting to avoid constructional challenges.
Reviewing FPT & GPT test reports to ensure goods meet international testing standards.
Preparing and handing over complete production files including approval samples, swatches, documents, and buyer comments.
Working closely with quality and technical teams for proper execution of style developments.
Worked with buyers- GEORGE (UK) and NEXT (UK).

PD Merchandiser - Style Mart Impex Pvt. Ltd.

(2019-03 - 2024-02)

Managed product development and bulk execution for sportswear, kids wear, menswear, and womenswear across multiple buyer programs.
Worked with buyers: Lotto, Zivame, Turtle, HRX, Spykar, Canoe, Red Chef, Power, Fit Mentor, Dida, Ethen Sports, Cultsports, Amazon, Allen Cooper, RR Athleisure, Reliance, Black Buck Fashion, Monte Carlo, Swiss Military, Legacy, Dollar.
Developed new garment styles based on buyer themes and trend inputs, incorporating embroidery and print techniques.
Submitted new ranges to buyers with a variety of product lines to provide selection opportunities.
Prepared costing sheets and TNA; negotiated prices with buyers to finalise orders within target margins.
Made trims sheets, coordinated trims ordering, and ensured accessories were booked and dispatched on schedule.
Maintained and updated order files, sample libraries, and ensured accurate documentation at every approval stage.
Reviewed samples before dispatch to buyers, verifying all trims, critical info, and review comments were correctly enclosed.
Sent samples to buyers for approval at each development stage and downloaded buyer comments for action.
Worked with buying merchants on a weekly basis to discuss sampling and production status and resolve style-level issues.

Assistant Merchandiser (Internship) - Radnik Export House

(2018 - 2019)

Assisted merchandisers with sample coordination and buyer dispatch processes.
Supported trims tracking, production follow-ups, and documentation for active orders.

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