Licensed Apparel Designer
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Licensed Apparel Designer with 7+ years of end-to-end experience developing commercially successful character and brand-licensed apparel across kidswear, casualwear, and graphic categories for major EU, UK, and international retail markets. Proven expertise with Tier-1 IPs —
Disney, Warner Bros., Hasbro, Mattel, Nickelodeon, and Sanrio — managing the full creative pipeline from concept and print development to licensor approval submission and production-ready delivery. Retail network spans 30+ accounts including Marks & Spencer, ASDA
(George), Aldi, Harrods, and El Corte Inglés
7 years Led design of licensed character apparel for EU retail across Disney, Nickelodeon & Smiley properties, ensuring full Style Guide compliance at every stage of the creative pipeline.
Managed end-to-end licensor approval submissions — coordinating revision rounds and delivering production-approved files within seasonal deadlines.
Developed 60+ SKUs per season (T-shirts, sweatshirts, kidswear) in direct collaboration with buying and merchandising teams to align with OTB and commercial targets.
Introduced CLO3D 3D garment visualization pre-sampling, reducing physical sample rounds and accelerating buyer sign-off cycles
Costume Design & Fashion (CDF)
