Anisha Vijayan

Creative leader at the intersection of storytelling and intelligent systems. I help teams evolve from traditional production models to AI-enabled, experimentation-driven workflows that increase speed, quality, and creative impact. With deep hands-on production experience and strategic vision, I build empowered teams and future-ready content ecosystems aligned with business and audience needs.

Creative Director at KPOINT (2025-11 – Present)

• Creative Leadership: Lead a 10-member creative team, driving high-quality video and content aligned with business goals.
• AI Innovation: Prototyped and integrated generative AI across scripting, ideation, editing, and design workflows.
• Workflow Evolution: Re-engineered production systems, reducing turnaround time by 50% while elevating creative quality.
• Strategic Innovation: Developed client concepts and content strategies incorporating personalization and interactivity.
• Team Development: Launched rotational ACD growth program, mentoring talent and promoting high performers into leadership roles.

Creative Director at HighpowerV Media (2022-10 – 2023-10)

• Team Leadership: Managed a 10-member creative team, nurturing creativity and growth.
• Strategic Planning: Devised in-house brand strategies, aligned with business goals.
• Effective Execution: Orchestrated end-to-end campaigns, ensuring timely integration of creative elements.
• Innovative Impact: Introduced creativity, maintained brand consistency, optimized resources, and elevated brand presence through strategic marketing expertise.

Manager of Creative Content - Video at MediaMedic Communic (2020-03 – 2022-10)

• Department Leadership: Managed animation and video department.
• Creative Animation: Developed animations and videos from inception.
• Pitch Video Creation: Crafted persuasive pitch videos.
• Holistic Management: Oversaw animation, video creation, and pitching, showcasing comprehensive creative leadership.

Selected Film & Documentary Experience (2012 – 2018)

Directed the feature-length documentary No More Secrets (IKON Productions), leading research, scripting, and promotional PSAs. Contributed to the national award-winning film Artist (dir. Shyamaprasad Rajagopal). Directed music videos, short films, and branded advertisements, and worked on the Star Plus content Summit Sambhal Lega.

BA in Media & Communication – MANIPAL UNIVERSITY - DUBAI (2009 – 2011)

Specialised in in TV & Studio Production – MANIPAL UNIVERSITY - DUBAI (2009 – 2011)