Anjali Shukla

Detail-oriented and motivated AI Trainer, AI Quality Analyst, and Content Specialist with 5+ years of experience in AI model training, data annotation, prompt engineering, quality assurance, and content creation. Skilled in training and evaluating NLP and generative AI models to improve accuracy, relevance, and safety.

Experienced

Hindi and English content writer with expertise in political content, social media management, cricket content, and digital marketing. Strong analytical thinking, communication, and problem-solving abilities with a passion for delivering high-quality work in fast-paced environments.

AI TRAINER (FREELANCE) at OUTLIER & ALIGNER (2024-01 – Present)

• Working as a freelance AI Trainer with Outlier and Aligner on various projects.
• Provide high-quality training data for AI and NLP models, including chatbots and virtual assistants.
• Create, review, and edit prompts and responses to ensure accuracy, relevance, clarity, and safety.
• Label and categorize data for supervised learning applications and multilingual datasets.
• Perform quality assurance reviews and maintain data integrity and consistency.
• Collaborate with global teams to refine model behavior using human feedback and improve model performance.
• Maintain documentation of training workflows and contribute to process improvements.

HINDI & ENGLISH CONTENT WRITER at EWIZARD DIGITAL SOLUTIONS (2023-05 – Present)

• Create engaging Hindi and English content for websites, blogs, social media platforms, and digital campaigns.
• Written political content for Aam Aadmi Party (AAP), INDIA Alliance, and other political campaigns including speeches, social media posts, press releases, and public outreach.
• Managed and handled social media pages of MPs, MLAs, and other public representatives including content planning, posting, audience engagement, and performance tracking.
• Developed content for government initiatives, public awareness campaigns, and constituency-level communication.
• Written and managed cricket content in English and Hindi including match previews, player features, news articles, social media updates, and tournament coverage.
• Collaborate with cross-functional teams to develop audience-focused content strategies.
• Monitor content performance using analytics tools and optimize future content for higher engagement.
• Manage audience interactions and ensure consistent brand communication.

DIGITAL MARKETING EXECUTIVE at E-WIZARD (2020-01 – Present)

• Managed social media campaigns across Facebook, Instagram, and LinkedIn, increasing audience engagement by 35%.
• Optimized Google Ads and Meta Ads campaigns, improving CTR by 25% and reducing CPC.
• Conducted SEO and keyword research, contributing to a 40% increase in organic traffic.
• Tracked campaign performance using Google Analytics and delivered actionable insights.

Master of Journalism in Journalism – IGNOU, New Delhi (2024-01)

Master of Public Administration in Public Administration – IGNOU (2017-01 – 2019-01)

Diploma in Software Engineering in Software Engineering – NIIT (2015-01 – 2018-01)

Bachelor of Science in Science – Dr.

Ram Manohar Lohia Awadh

University (2013-01 – 2016-01)