Digital Marketing Manager
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My speciality is using a combination of creative design solutions, Shopify website design, and effective Search Engine Marketing (SEM) to propel digital success. I'm excellent at building aesthetically appealing Shopify stores that draw in visitors and turn them into devoted customers since I'm very focused on achieving results.
I have a strong interest in using paid advertising to increase ROI and deliver targeted visitors, and my proficiency in creative design makes sure that every project is unique. I'm committed to assisting brands in thriving in the digital sphere, whether that means creating intuitive, high-converting e-commerce platforms or managing successful advertising campaigns.
Having recently completed my postgraduate degree in International Marketing Management at the University of Leeds, I bring a comprehensive understanding of consumer behavior, market research, and strategic brand management. My experience spans both traditional and digital marketing, where I have developed and executed effective marketing strategies, created engaging content, and driven audience engagement.
In my previous roles as a Marketing Assistant and Social Media Assistant, I honed my skills in content creation, social media management, and analytics-driven strategy development. Additionally, my background in PR consultation, sales, and customer relations has given me valuable insights into customer psychology—crucial for designing impactful marketing campaigns that drive ROI. My passion for data-driven marketing and my adaptability to industry trends make me confident in contributing effectively to dynamic marketing teams.
I hold a Bachelor of Commerce (Honors) degree from Calcutta University, where I developed a solid foundation in business principles, financial management, and analytical thinking. Building on this, I recently completed my postgraduate degree in International Marketing Management at the University of Leeds, which has deepened my understanding of global marketing strategies, consumer behavior, and brand management. This diverse educational background equips me with the skills needed to approach business challenges with a strategic and data-driven mindset.