Ankit Pandey

DEPUTY DIRECTOR OUTREACH

Gorakhpur, GorakhpurMember since September 23, 2025

Branding & MarketingHandling 80% of the marketing and branding operation of organizationUtilizing public information & personal network to develop market intelligence oBusiness Development Sales PromotionBuilding and maintaining healthy business relations with Principals & TeachersTeam ManagementLeading, training & monitoring the performance of team members to ensure efficieMarketing and promotion

About

Nearly 14 plus years of experience in the education industry in the field of Branding, Admissions, Marketing, Planning, University Alliances, Channel Partner Outreach, Vendor Management, Public Relationship, Operations, University Administration, Customer Service & Team Handling.

Represented

East&North India region (Jharkhand, Bihar, West Bengal, Orissa, Uttar Pradesh, Chhattisgarh, Delhi NCR) and handled a team of 40 people comprising Regional head, Managers, Executives & Counselors. Presently serving IIMT College of Engineering, Greater Noida, as Deputy Director, Admissions & Marketing.

Experience

Marketing Manager - Sharda University - Greater Noida, UTTAR PRADESH, BIHAR, CHHATTISGARH, DELHI NCR

(2012-01 - 2018-12)

Branding & promotion and admission.

Senior Marketing Manager - Mangalmay College - Greater Noida, UP, Bihar, Jharkhand, Delhi NCR

(2018-01 - 2019-12)

Branding & promotion and admission.

Senior Marketing Manager - Amity University - Gurgaon

(2019-01 - 2021-12)

Branding & promotion and admission. UP, Bihar.

Regional Head - Rayat Bahra University - Chandigarh, UTTAR PRADESH, BIHAR, JHARKHAND, NORTH EAST, UTTARAKHAND, MADHYA PRADESH, CHHATTISGARH, DELHI NCR

(2021-02-01 - 2025-11-11)

Managed effective promotion of a diverse publishing program in the East&North region, which included scholarly work in all academic disciplines, college textbooks, reference books, case studies, magazine & journal (both online & print media).

Promoted Rayat Bahra

University publications in institutes of higher education like universities, engineering and management colleges, training institutes, research centres, State Libraries and Corporate. Responsible for ensuring adequate awareness and information of latest publications in the institutes and academia by personal visit aided by prompt mailing. East India topper in Publications in terms of revenue generation and presence in renowned institutions like XLRI.

Deputy Director Outreach - IIMT College of Engineering Greater Noida - Greater Noida

(2025-11-24)

Admission and Marketing Executive
Responsible for promoting and marketing educational programs to prospective students in UP, Bihar, Jharkhand, North East, Delhi NCR, Odisha, and Chhattisgarh.
Conducted market research to identify target audience and develop effective marketing strategies.
Collaborated with team to develop and implement admission campaigns, events, and promotional activities.
Achieved admission targets and contributed to revenue growth.
Increased admissions by 100% in target regions
Successfully implemented marketing campaigns resulting in 100% increase in leads