Anupama Sughosh

Senior Marketing & Corporate Communications professional with over 10 years of experience in integrated marketing and strategic communications, expert in developing commercial strategies and driving executive engagement. My key achievements include a 50% increase in sponsor retention through targeted marketing frameworks and an 80% revenue impact from strategic event monetization. Seeking a Marketing Manager position at [company name], where I bring my marketing and digital marketing skills to support your mission of optimizing website strategies and enhancing customer experience.

Senior Marketing Manager at Internet and Mobile Association of India (IAMAI) (2025-10 – Present)

• Led end-to-end marketing and communications strategy for flagship platforms including Indian Digital Summit and Earth Summit while managing integrated ecosystem engagement initiatives
• Directed integrated multi-channel campaigns driving 6,000+ attendee participation per marquee event and improving stakeholder engagement by 25-40% through targeted outreach and digital amplification strategies
• Developed sponsor-aligned marketing frameworks enhancing brand visibility, partner engagement, and commercial returns contributing to approx 50% increase in sponsor retention or campaign ROI
• Built engagement strategies targeting regulators, fintech founders, policymakers, investors, and global institutions strengthening ecosystem positioning and strategic partnerships
• Oversaw theme development, agenda positioning, media partnerships, event communications, and post-event reporting while coordinating cross-functional teams for seamless execution

Manager - Events & Content Strategy at GLG (Gerson Lehrman Group) (2023-01 – 2025-10)

• Designed and executed executive forums across AI, healthcare, macroeconomics, private markets, and financial services sectors aligning event strategy with institutional client demand cycles
• Executed flagship quarterly industry events featuring global expert panels across stock markets, commodities, and investment sectors increasing executive participation by 80%
• Developed sales-aligned event monetization strategies including pricing models, sponsor packages, and long-term partner agreements contributing to 80%+ revenue impact across India event verticals
• Executed cross-border programming initiatives across India, Japan, Australia, and South Korea strengthening long-term relationships with international stakeholders and partner institutions
• Conducted primary and secondary market research, competitive analysis, and speaker intelligence to identify emerging market themes and high-impact engagement opportunities

Manager - Content Marketing at ET Edge (An Initiative of The Economic Times) (2022 – 2023)

• Managed integrated marketing and communications strategy across print, digital, television, and event-led platforms for large-scale leadership forums and corporate initiatives
• Built and scaled ET Insights into a cross-media thought leadership platform integrating editorial storytelling, broadcast amplification, digital campaigns, and on-ground event experiences
• Delivered marquee leadership forums attracting 6,000+ attendees while strengthening sponsor engagement and audience participation through integrated campaign execution
• Integrated sponsor messaging across editorial features, digital campaigns, televised segments, and event branding improving campaign visibility and partner alignment by approx 50%
• Collaborated with editorial, production, and broadcast teams to ensure message consistency and strategic positioning across all communication channels

Content Editor at ION - Financial Intelligence (2018 – 2022)

• Edited and validated M&A transaction intelligence for global investment banks and advisory firms ensuring institutional-grade reporting accuracy and compliance standards
• Conducted transaction-level corporate research and financial analysis supporting strategic investment and advisory decision-making processes
• Maintained structured financial intelligence databases enhancing reporting accuracy and reducing information retrieval timelines by 100%
• Built strong analytical and reporting capabilities that later supported strategic communications and executive content development functions

Independent Consultant - Content & Digital Strategy at Independent (2015 – 2018)

• Generated SEO-driven content ecosystems and audience-segmented communication frameworks for emerging brands and SMEs
• Managed WordPress publishing workflows, researched-backed content strategies, and digital positioning initiatives improving organic visibility by 80%
• Produced corporate communication assets, product narratives, and brand messaging strategies aligned with audience engagement objectives

Programme in Venture Capital & Private Equity – Indian School of Business (ISB) (2024)

Master of Arts (MA) in Economics – University of Mumbai