Business Promotion & Marketing - M|O|C CANCER CARE & RESEARCH CENTER - South Delhi
(2025-07)
- Develop and manage business relationships with preselected targeted customers focusing on the promotion of core medical oncology services.
- Promote MOC/Doctors to Doctors, Institutions, NGOs & Direct to customers (Community) within the assigned territory.
- Work closely with consultants of MOC to arrange value added speaker programs, CME's, educational workshops, RTMs, Doctor interactions and other programs for reach and catchment penetration.
- Conduct medical camps and media interactions in the assigned territory.
- Maintain an up-to-date database of sales and marketing activities.
- Empanelment with local NGO's & communities for direct referrals.
- Build and manage strong referral networks with physicians, consultants, institutions, and corporate partners to drive patient acquisition
Assistant Manager- International Marketing Business Development - PARK HOSPITAL - Gurugram
(2025-01 - 2025-05)
- Develop and execute international marketing strategies to drive patient acquisition from global markets.
- Build and maintain relationships with international partners, including healthcare facilitators, embassies, and medical tourism agencies.
- Oversee digital and offline marketing campaigns targeting international partners including healthcare facilitators, embassies, and medical tourism compliance.
- Collaborate with hospital teams to enhance the patient experience, from inquiry to post treatment care.
- Manage budgets and ROI tracking for international marketing initiatives, optimizing cost-effectiveness.
- Meeting and Developing relationships with key influencers present inside / outside India who can may influence the business (agents / Tour operators / embassies / foreign delegates, foreign representatives and customers).
Manager- International & National Marketing - RX. TREAT WELLNESS - South Delhi
(2022-06 - 2024-12)
- Develop and implement effective strategies to promote medical value tourism services.
- Collaborate with cross-functional teams to ensure seamless service delivery for visa assistance/ Airport pickup/ Accommodation/ interpreter support/ Hospital scheduling.
- Build partnerships with overseas agents, embassies, facilitors, insurance companies, NGOs
- Identify target countries and treatment demand
- Arrange International Business Marketing activities for business growth.
- Promote the medical tourism services of the hospital/clinic/agents/ tour operators to international markets.
- Ensure patient satisfaction throughout the medical journey.
- Target for national patient acquisition from Tier-2 & Tier-3 Cities for National Patient acquisition
- Area marketing for homecare services in senior citizen groups, pharmacies and local markets Promote services through direct interaction.
Assistant Manager- Business Development - FEMMES INDIA FERTILITY MANAGEMENT SERVICES - Gurugram
(2019-05 - 2022)
- Coordinate b/w intended parents, surrogate, doctors and agencies manage timelines & documentation.
- Arrange appointments and treatment schedules
- Handle overseas patient inquiries
- Visa/travel support, Treatment package explanation, Accommodation and interpreter coordination
- Organizing and conducting marketing and other promotional activities
- Call leads of potential patients', counsel patients and resolve their queries close the lead in the positive conversion keep track of patient pipeline
