Archie Thakral

Result-oriented MBA Candidate (HR & Marketing) with a strong academic foundation in leadership, problem-solving, and analytical thinking. Possesses excellent communication, public speaking, and presentation skills developed through active participation in academic and leadership-based activities. A confident communicator with strong public speaking skills, a disciplined work ethic, and the adaptability to thrive in fast-paced consultancy and client-facing roles.

Marketing Intern at DESIGNTEX (2025-06 – 2025-08)

Completed a Summer Internship within the textile export industry, gaining comprehensive exposure to B2B client development, outbound sales outreach, market intelligence, and brand positioning. Worked directly with the marketing and business development team to drive client acquisition and retention.

• Cold Calling & Lead Generation: Independently conducted cold calls to prospective B2B clients, pitching the company's product offerings, handling objections, and qualifying leads to build an active sales pipeline
• Client Follow-Up & Relationship Management: Maintained consistent follow-up communication with potential and existing clients to nurture relationships, address queries, and move prospects through the conversion funnel
• Market Research & Buyer Behaviour Analysis: Carried out structured research on market trends, customer segments, and competitor activity to inform outreach strategy and identify new business opportunities in the textile sector
• B2B Marketing & Business Development: Supported branding initiatives and marketing campaigns targeting international and domestic buyers, aligning messaging with client needs and industry positioning
• Client Advisory & Documentation Support: Assisted the business team in preparing client-facing materials, product briefs, and follow-up reports to facilitate informed decision-making
• Sales Reporting & Performance Tracking: Maintained call logs, tracked outreach progress, and reported weekly on lead status and conversion pipeline to the marketing manager

Power BI Intern at CODTECH IT SOLUTIONS

• Dashboard Development: Built interactive Power BI dashboards to visualise key business metrics and enable data-driven decision-making for stakeholders
• Analytical Reporting: Prepared structured analytical reports, translating raw data into clear business insights and performance summaries

Master of Business Administration (MBA) in HR & Marketing – Amity University, Mohali, Punjab (2024-09 – 2026-05)

Bachelor of Arts in English Honours – GGDSD College, Chandigarh (2021-09 – 2024-08)