Digital Marketer
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With 15+ years of experience in the digital marketing ecosystem, I specialize in performance-driven strategies across Paid Search, Paid Social, Display-Programmatic, and Affiliate Marketing.
I currently serve as Director of Performance Marketing at Assembly Global in Bengaluru, where I lead cross-channel marketing initiatives and oversee a team of 50+ digital media specialists supporting clients across North America.
My expertise lies in developing data-driven digital strategies, optimizing media investments, and scaling performance marketing programs that deliver measurable ROI. Throughout my career, I have successfully managed paid media strategies for 25+ international brands across industries including FMCG, apparel, real estate, banking & finance, education, gaming, insurance, travel, entertainment, automotive, telecommunications, and both B2B and B2C sectors.
I am highly experienced with leading digital platforms such as Google Ads, SA360, DV360, CM360, Meta Ads Manager, LinkedIn Ads, TikTok Ads Manager, and Google Data Studio, among others.
A persuasive communicator and collaborative leader, I thrive in building high-performing teams, fostering strategic partnerships, and driving digital innovation that helps organizations grow in an increasingly competitive landscape.
BTEC Higher National Diploma in Software Engineering course covers the traditional topics of databases, C language, Java, SQL, and VB as well as the development of applications for the
World Wide Web.