E-commerce Growth Partner for D2C Brands | Marketplace Strategy, Scale & Profitability
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I help D2C and consumer brands build, fix, and scale their marketplace business on Amazon and Flipkart.
With 10+ years across Amazon, Flipkart, JioMart, and Reliance Retail, I’ve managed ₹400 Cr+ categories and understand what actually drives growth on marketplaces—selection, pricing, visibility, and conversion.
Today, I work directly with founders as a growth partner, solving the real bottlenecks in their business. Whether it’s identifying winning products, improving discoverability through SEO, building high-converting listings, or scaling performance marketing, I focus on outcomes, revenue, profitability, and sustainable growth.
I’ve built and scaled seller ecosystems, driven 100%+ growth, and turned underperforming catalogs into revenue-generating assets.
Improve sales & conversion
Build a strong marketplace foundation
Let’s connect.
Independent E-commerce Consultant | April 2025 – Present
Working as a growth partner with D2C and consumer brands to build and scale their marketplace business across Amazon and Flipkart. Leading end-to-end strategy across product selection, marketplace launch, SEO-led discovery, and performance marketing, with a strong focus on driving revenue, conversion, and profitability.
Reliance Retail – Reliance Digital | Chief Manager – Buying Lead (Personal Audio)
Reliance Retail is one of India’s largest retail organizations, with Reliance Digital leading the consumer electronics segment across online and offline channels.
Led end-to-end category ownership for the personal audio segment, managing a ₹400 Cr+ business. Drove growth through strategic assortment planning, brand partnerships, and data-driven merchandising while optimizing margins, inventory, and overall category performance.
JioMart | Senior Category Development Manager
JioMart is Reliance’s e-commerce platform focused on building a large-scale digital commerce ecosystem across India.
Owned category growth and development, driving GMV through brand expansion, improved product discoverability, and optimized pricing and assortment strategies. Played a key role in strengthening category performance and scaling partnerships.
Flipkart | Marketplace Growth & Business Development
Flipkart is one of India’s leading e-commerce marketplaces, operating a vast seller and consumer ecosystem.
Built and scaled marketplace supply across North India by onboarding sellers, expanding selection, and improving performance. Drove significant GMV growth through structured interventions across pricing, catalog quality, and visibility, while developing high-performing seller ecosystems.
Amazon | Marketplace Seller Development
Amazon is a global leader in e-commerce, known for its high-performance marketplace and seller ecosystem.
Worked on seller onboarding and development, enabling businesses to launch and scale on the platform. Supported sellers in improving catalog quality, pricing, and operations to drive sustained growth and performance.
