SDE 3 - Product at Shoopy (2021-06 – 2025-07)
B2B SaaS e-commerce platform (100K+ SMBs, 500K+ downloads, 4.3★ Play Store); operated as PM owning roadmap, discovery, and 0→1 launches.
- Led the 0→1 launch of baat.ai, a Meta Graph API integrated WhatsApp inbox for event-driven merchant messaging workflows, adopted by 600+ enterprise merchants in 6 months.
- Drove partner and stakeholder alignment to ship the Shoopy Plugin App Store with 25+ integrations across payments, logistics, marketing, and more.
- Translated merchant pain points into 'Product Variants' feature, defined specs and UX flows that reduced catalogue redundancy by 45% and simplified SKU management.
- Owned the GoKwik integration, redesigning Cart and Order systems to ingest external risk scoring and fraud signals, cutting RTO by ~20% by filtering risky orders upstream.
- Integrated Dialogflow-based conversational agents to automate merchant support queries, reducing average response time by 18% through intent-based routing.
Co-Founder & CTO at 1dot1 (2020-05 – 2022-02)
Mentorship platform connecting students with industry experts for 1-on-1 career guidance.
- Drove discovery-to-booking journey, hitting 90% session completion in early pilots by reducing friction across search, expert profile, and checkout steps.
- Onboarded 60+ verified experts across 25+ domains via vetting interviews to seed platform supply.
