Ashok Ragu

Results-driven Business Analyst with 4+ years of experience, including 2+ years in dedicated Business Analysis and R&D at RSoft Technologies. Delivered 250+ feature documents, Business Requirements Documents (BRDs), and Functional Requirements Documents (FRDs) for a CRM platform, driving end-to-end feature lifecycles from ideation to release. Deep expertise in AI-powered CRM capabilities including AI Call Summarization, AI WhatsApp Bot Flows, and AI Lead Scoring.

Skilled at translating complex business needs into precise technical specifications, collaborating cross-functionally with developers, designers, and stakeholders to build scalable CRM solutions.

BA and R&D Lead (Promoted from QA) - RSoft Technologies - Chennai

(2022-04)

Phase 3: Business Analyst and R&D Team Lead (2024 – Present)

• Lead and manage the entire Business Analyst and R&D team; oversee sprint planning, task allocation, documentation quality, and on-time delivery.
• Authored and delivered 250+ Feature Documents, BRDs, FRDs, and Use Case Documents for CRM web and mobile applications, driving end-to-end product feature lifecycles.
• Led requirements elicitation sessions with clients and stakeholders; translated business needs into detailed user stories, acceptance criteria, and functional specifications.
• Designed high-fidelity interactive wireframes and prototypes in Figma for stakeholder review, enabling faster decision-making before development begins.
• Drove cross-functional alignment between developers, designers, QA, and business stakeholders to ensure technical feasibility and business value at every stage.
• Defined requirements and documentation for 3 flagship AI features: AI Call Summarization, AI WhatsApp Bot Flows, and AI Lead Scoring.
• Established the end-to-end STLC documentation framework at RSoft, significantly improving release cycle consistency and quality governance.

R&D Analyst and BRD Documentation - RSoft Technologies - Chennai

(2023-01 - 2024-12)

Phase 2: R&D Analyst and BRD Documentation (2023 – 2024)

• Transitioned into Business Analysis and R&D; conducted feasibility studies and defined scope for new CRM capabilities including AI-powered features.
• Converted approved Figma designs into detailed Word-based BRDs and FRDs, providing developers with clear, actionable functional specifications.
• Performed gap analysis and As-Is / To-Be process mapping to identify and document improvement opportunities in CRM workflows.
• Collaborated directly with clients and stakeholders to elicit, validate, and refine requirements throughout the SDLC.
• Conducted Root Cause Analysis (RCA) for critical production issues and delivered preventive measure documentation to management.

Manual Test Engineer - RSoft Technologies - Chennai

(2022-04 - 2023-12)

Phase 1: Manual Test Engineer (2022 – 2023)

• Executed manual test cases for CRM web and mobile applications covering functional, regression, and UAT testing.
• Performed API testing using Postman and validated integration workflows for third-party services including Razorpay, Cashfree, and Telecmi IVR.
• Conducted mobile testing on Android and iOS platforms, logging and tracking defects in JIRA.
• Coordinated UAT with business stakeholders, ensuring test coverage aligned with documented requirements and acceptance criteria.
• Reduced production defects by 40% through proactive test coverage and early defect identification in sprint cycles.

Bachelor of Engineering - Mechanical Engineering - Mailam Engineering College, Anna University (2016-01 - 2020-12)