Ayushi Moda

Results-driven Digital Marketing Professional with experience in social media management, content strategy, SEO, analytics, and audience growth across multiple platforms. Proven ability to manage brand presence, track KPIs, and drive engagement through data-backed strategies.

Digital Marketing at Freelancer (2023-11 – Present)

• Managing social media presence for multiple brands across Instagram, Facebook, and LinkedIn
• Developing content strategies aligned with brand objectives and audience behavior
• Tracking KPIs and ROI through Google Analytics and platform insights
• Handling YouTube channel management including optimization and reporting
• Improving organic reach through SEO and trend-based content planning

Social Media Executive at Gemius Design Studio (2021-09 – 2023-10)

• Managed multiple brand accounts across Facebook and Instagram
• Planned and executed monthly content calendars
• Coordinated with designers for creative execution
• Analyzed performance and generated client-ready reports
• Improved audience engagement using trend-driven strategies

Social Media Manager at iVenus — Apple Premium Reseller (2020-09 – 2021-08)

• Led digital promotions for Apple product launches and retail campaigns
• Managed paid promotions and tracked performance metrics
• Strengthened online visibility and offline store footfall
• Executed branding activities across social platforms

MBA in Marketing – Auro University (2020)

Bachelor of Commerce in B.Com – S.D. Jain College (2018)