Balaji P

SEO Analyst with 2 years of experience in WordPress SEO, On-Page SEO, Local SEO, Technical SEO

Talent

KarurMember since July 14, 2026

On-Page SEOTechnical SEOLocal SEOKeyword ResearchCompetitor AnalysisWordPress SEOInternal LinkingGoogle Analytics 4 (GA4)Google Search ConsoleGoogle Keyword PlannerSEMrushAIOSEOWordPressCanvaSendFox

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On-Page SEOTechnical SEOLocal SEOKeyword ResearchCompetitor Analysis

About

SEO Analyst with 2 years of experience in WordPress SEO, On-Page SEO, Local SEO, Technical SEO, keyword research, competitor analysis, and website optimization. Proficient in Google Analytics 4 (GA4), Google Search Console, Google Keyword Planner, SEMrush, and AIOSEO. Experienced in optimizing 80+ WordPress pages, improving Google Business Profile rankings to the Top 3 Local Map Pack, and driving organic search visibility through data-driven SEO strategies.

Experience

Lead Consultant – Digital Marketing & Business Development - Ascent Transformation Ventures - Coimbatore

(2024-02 - 2026-04)

Conducted keyword research and competitor analysis using Google Keyword Planner and SEMrush to identify relevant keywords and improve content visibility.
Optimized and managed 80+ WordPress website pages by implementing on-page SEO best practices, including keyword placement, meta titles, meta descriptions, heading hierarchy (H1–H3), internal linking, URL optimization, image ALT text optimization, and content formatting.
Published and optimized SEO-friendly content in WordPress using AIOSEO, ensuring proper on-page optimization and adherence to SEO best practices.
Improved the organization's Google Business Profile ranking to the Top 3 Local Map Pack through Local SEO optimization.
Monitored website performance, search queries, clicks, impressions, and indexing status using Google Analytics 4 (GA4) and Google Search Console, identifying opportunities for continuous optimization.
Submitted and monitored XML Sitemaps in Google Search Console while identifying and resolving basic technical SEO issues to support efficient website crawling and indexing.
Supported B2B email marketing campaigns using SendFox, managed WhatsApp marketing campaigns, and designed digital creatives using Canva to support marketing initiatives.

Branch Coordinator - We The Leaders Foundation (NGO) - Karur

(2022-08 - 2024-01)

Coordinated leadership development programs, volunteer activities, stakeholder communication, logistics, and operational reporting at the branch level.