Marketing and Event Management Professional
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Experienced professional with a background in marketing, sales, and event management. Proven track record in customer relations, brand awareness, business development, digital marketing, sales operations, lead generation, and new customer acquisition. Skilled in sales & marketing, strategic planning, event execution, email marketing, B2B sales, brand marketing, vendor negotiations, product promotion, and sales management.
Expert in delivering high-level customer service for customer satisfaction and high-quality outcomes by focusing on collaboration with pre- and post-sales. Passionate about building strong customer relationships and exceeding sales targets. The professional aim is to maximize business revenue by collecting and analyzing data on established and prospective customers, competitors, and marketing channels.
Dedicated to driving revenue growth and increasing market share under any challenging condition by effective problem-solving skills and good organizational behavior. Interested and comfortable in learning and utilizing new cutting-edge technologies for business advancement, productive business relationships, creating and managing an extensive client base, and revenue growth. Adept at marketing automation, media planning, stakeholder engagement, and managing cross-functional teams.
Eager to acquire knowledge, committed to work, team-oriented, and possessing a concentrated mindset.
Holds a B.Tech degree with a specialization in Biotechnology from Maulana Abul Kalam Azad University of Technology, West Bengal. Fluent in English, Bengali, and Hindi. Successfully organized three international conferences, generating over USD 40,000 in revenue.
Excel in crafting engaging identities and experiences that make a significant impression. Love to travel to new places, enjoy learning new things, and eating a variety of foods. Possess a keen interest in global affairs and geopolitical matters.
Omics International Pvt. Ltd. - Hyderabad, Telangana
(April 2018 to September 2019)
Conducting national and international scientific events such as conferences, workshops, symposia, & webinars by gathering speakers, delegates, exhibitors, and sponsors | Built strong relationships with customers through positive attitude and attentive response | Managing manuscripts and full-length research papers for publication in international journals | Inviting professors, associates from universities, directors, managers, and executives from reputed companies throughout the world | Content Writing, Website Construction, CRM Handling, Data Collection, Indexing, SEO/SEM, Mailing, Social Media Dealing, and Displaying Advertising Campaigns for the smooth run of projects
Pulsus Healthtech Ltd. - Visakhapatnam, Andhra Pradesh
(October 2019 to February 2023)
Planning and execution strategies for reaching target audiences, including channel selection, messaging, traditional advertising, and budget allocation | Conducting Market research to understand customer needs, identify trends, and analyze competitor activities | Creating and sending email campaigns to a large audience | designing email templates, email content, subject lines, visual elements; compiling mailing lists; planning and execution to ensure emails are sent efficiently and effectively | Building and maintaining email databases, ensuring data accuracy and compliance | Campaign tracking, analysis, and providing reports on campaign performance to management and stakeholders | Identifying and pursuing potential customers through email marketing efforts | Manage and track marketing budgets, ensuring efficient resource allocation | Building relationships with clients and partners, and maintaining a strong brand awareness and identity
(March, 2023 to May, 2025)
Online Lead Generation | Content Marketing | Product Promotion | Event Marketing | New Client
Acquisition | Social Media Marketing | SEO | Indexing | Blog Writing | Online Marketing | Event
Planning and Coordination | Marketing Assistant | Market Research | Sales and Marketing | Email Marketing | Poster Design | Search Engine Marketing | Keyword Marketing
Bachelor of Technology in Biotechnology (November 2017)
DGPA: 6.78
Neotia Institute of Technology, Management and Science
Maulana Abul Kalam Azad University of Technology, West Bengal
TRAININGS & PROJECTS:
Training in Recombinant DNA Technology, Immunology, and Plant Tissue Culture
Indo-American Hybrid Seeds (India) Pvt. Ltd. – Bengaluru, India
(June 2015 to July 2015)
Project on Solid Sarcoma Associated N-Cadherin Expression Profiling: A Study in Animal Model
Calcutta School of Tropical Medicine, Kolkata, West Bengal, India
(July 2016 to September 2016)
Project on Industrial Production of Ethanol and Good Quality of Wine from Mahua Flower (Madhuca Indica)
Neotia Institute of Technology Management and Science (The Neotia University - Presently)
(May, 2017 to November, 2017)
