Senior Video Producer / Cinematographer at HexaHealth (2021-09 – 2025-08)
- Lead cinematography and photography for brand films, doctor interviews, and healthcare content.
- Plan and execute multi-location shoots across hospitals and clinics in India.
- Design lighting setups and camera movements to achieve cinematic, brand-aligned visuals.
- Oversee post-production, including editing, colour correction, and final delivery.
- Collaborate with doctors, marketing teams, and stakeholders to translate concepts into visual stories.
Senior Photographer – Fashion and Product at Wadi (2017-06 – 2018-08)
- Executed fashion and product shoots with emphasis on lighting, framing, and composition.
- Produced still and motion content for marketing and digital platforms.
- Coordinated with creative teams to meet brand and campaign objectives.
Manager – Photography and Cinematography at LetsMd (2016-12 – 2017-05)
- Led photographers, videographers, and video editors for brand and digital content production.
- Planned and supervised photo shoots and cinematography setups, including camera placement, lighting, and framing.
- Directed interview-style and promotional video content, ensuring visual consistency and storytelling clarity.
- Defined shot requirements, guided on-set execution, and maintained quality standards across video and photography outputs.
- Provided creative direction, technical feedback, and performance reviews to improve team output and efficiency.
Senior Photographer (Consultant) at INVHome (2016-08 – 2016-11)
- Executed product and lifestyle shoots for home décor, capturing both stills and short-form video content.
- Planned and managed shoots based on company requirements, including shot planning, camera angles, and lighting setups.
- Supervised a team of image editors and established visual and colour consistency guidelines across assets.
- Conceptualized and executed mood-based and creative shoots for banners, websites, and social media platforms, focusing on storytelling and visual flow.
Lead Photographer and Visual Merchandising Head at PepperTap (2014-09 – 2016-03)
- Managed the Visual Merchandising (VM) team and handled day-to-day operations to ensure smooth workflow and timely delivery.
- Led team performance reviews and provided ongoing creative and operational guidance.
- Prepared detailed reports to track productivity, quality benchmarks, and output efficiency.
- Created standard operating procedures and visual guidelines for consistent execution across teams.
- Owned the overall visual quality, consistency, and value of VM outputs across digital platforms.
- Handled requests related to inactive product IDs, ensured accurate activation on the PepperTap app, and maintained delivery timelines.
- Defined clear targets, priorities, and deadlines for assigned tasks and projects.
- Maintained and managed databases for product IDs, store listings, and live inventory visuals.
- Improved the look and feel of the app by updating product visuals and information in line with market trends and ongoing offers.
- Coordinated with the marketing team to deliver product visuals and information for promotional and campaign requirements.
Photographer and Graphic Designer at HealthKart (2012-12 – 2014-07)
- Executed regular image and video shoots based on company requirements and content calendars.
- Handled image editing and catalogue development, ensuring visual consistency and brand alignment.
- Conducted quality checks for images and video content published on the website, maintaining high visual and technical standards.
