Chandra Shekhar

Result-driven and highly adaptable Sales and Marketing professional with extensive experience driving business growth across retail banking, asset finance, and digital platforms. Proven track record in territorial portfolio management, business development, client acquisition, and loss reduction strategies. Adept at establishing high-performing distribution channels, nurturing enterprise dealer relationships, and designing targeted marketing solutions to optimize product performance and profitability.

Marketing and Sales Advisor - A. K. Enterprises - Delhi, India

(2021-08)

• Strategize and implement regional corporate marketing frameworks to capture high-value customer bases and enhance overall brand equity.
• Formulate commercial action plans that promote existing and upcoming products, successfully driving multi-channel sales.
• Consult with stakeholders to identify key commercial opportunities, providing data-backed recommendations on market entry and account cultivation.

Territory Manager (Residual Management) - TVS Credit Services Ltd. - India

(2016-10 - 2020-01)

• Spearheaded asset remarketing and residual management, aggressively expanding the buyer base to significantly drive Average Sales Price (ASP).
• Designed, organized, and executed end-to-end off-line asset auctions to optimize asset clearance turnaround times and maximize capital recovery.
• Engineered asset preservation methodologies that systematically reduced financial write-offs and boosted enterprise-level bottom-line profitability.
• Managed multi-location yard logistics, inventory controls, and strict compliance parameters during complex asset liquidation workflows.

Retail Account Manager - Just Buy Live - India

(2016-01 - 2016-10)

• Managed a premium portfolio of business-to-business (B2B) retail accounts, providing tailored technology-driven inventory procurement solutions.
• Accelerated platform adoption and primary product utilization rates by engineering strategic, localized sales pipeline campaigns.

Customer Solution Specialist - Snapdeal.com - New Delhi, India

(2014-10 - 2016-01)

• Resolved critical user constraints and complex merchant product queries utilizing standard SLA escalations and continuous platform feedback loops.
• Partnered cross-functionally with technical, logistics, and product teams to drastically eliminate systemic delivery bottleneck points.

Associate Relationship Partner - Yes Bank Limited - Delhi, India

(2011-11 - 2013-06)

• Drove asset book growth by managing end-to-end Commercial Vehicle (CV) loan portfolios across assigned territories.
• Sourced, onboarded, and managed high-performing Direct Selling Agents (DSAs) to accelerate channel-driven market penetration.
• Executed aggressive direct sales methodologies to capture enterprise fleet owners and premium independent vehicle buyers.
• Underwrote and structured commercial lending profiles while balancing credit quality, verification, and portfolio health.

Assistant Product Manager - Shriram Transport Finance Co. Ltd. - Delhi, India

(2009-01 - 2011-01)

• Owned business generation across assigned territories via complex distribution structures including auto dealers and direct field teams.
• Managed end-to-end commercial vehicle and tyre financing lifecycles, establishing strict underwriting, verification, funding, and delinquency recovery frameworks.
• Cultivated high-value strategic alliances with original equipment manufacturers (OEMs) and local dealers to optimize market penetration.
• Curated and executed localized promotional exhibitions, trade shows, and customer events to capture privilege tier client segments.

Master of Business Administration (MBA) - Marketing - Biju Patnaik University of Technology (BPUT)

Bachelor of Science (B.Sc. Honors) in Zoology - Zoology - Vinoba Bhave University