HOD (Merchandising & Marketing)
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Dedicated and results-oriented professional with experience in Process Optimization and Business Transformation. Pursuing a challenging role to leverage expertise in requirements elicitation, stakeholder alignment, and translating business needs into scalable technology solutions. Possess over 10 years of rich experience in Merchandising & Marketing, business analysis, stakeholder engagement, and digital transformation, with a focus on generating valuable insights into manufacturing processes and supply chain management.
Currently working as HOD - Merchandising & Marketing, RCBC Group (FAPL + AIPL) Deliver strategic technical consultancy to streamline operations, improve efficiencies, and accelerate business growth across merchandising and marketing functions. Proven expertise in leveraging advanced data visualization and business intelligence tools, such as Power BI and Tableau, to transform complex data sets into actionable insights, driving informed decision-making and strategic planning across various business functions. Proven experience in Digital Transformation initiatives across Factory 4.0, SaaS platforms, ERP, and MES implementations.
Strong foundation in Product and Technical Consulting with end-to-end involvement across the Software Development Life Cycle (SDLC). Skilled in Pre-sales and Solution Consulting, including solution positioning, client presentations, and proposal development in B2B environments. Realized substantial enhancements in business performance through the execution of technical interventions, leading to a dramatic revenue increase from dealer channels, escalating from around 80-90 lakhs to more than 3 crores.
Displayed exceptional leadership and interpersonal capabilities, promoting collaboration among cross-functional teams and improving communication to align with the overarching goals and objectives of the organization. Recognized for exceptional stakeholder management skills, effectively bridging communication between technical teams and business units to ensure project alignment and successful delivery of technology-driven solutions that meet client expectations.
Head of Merchandising - RCBC Group Pvt. Ltd. - Mumbai
(2026-05)
Technical Consultant - Madura Coats Pvt. Ltd. - Mumbai
(2024-03 - 2026-05)
Business Analyst (Product Specialist) - Auriga Consultant Private Limited - Jaipur
(2022-05 - 2024-03)
Business Analyst (Digital Transformation Consultant) - Texcoms Worldwide - Coimbatore, Tamil Nadu
(2019-12 - 2022-03)
Led digital transformation of an offline machinery trading business to web and mobile platforms.
Business Analyst (Digital Transformation Consultant) - Gokaldas Exports Pvt. Ltd. - Bangalore
(2020-01 - 2020-04)
MFT - Fashion Technology - National Institute Of Fashion & Technology Gandhinagar
B.Tech. - Computer Science - Sam Higginbottom Institute Allahabad