David Mathew

I'm a Product Designer with 3 years of experience designing consumer-facing products on mobile and web in Figma, from user flows, wireframes, and UI screens to interactive prototypes and developer-ready handoff. I design to reduce friction and iterate quickly on feedback and testing: 25% checkout conversion lift, 30% lower candidate drop-off, 42% faster task discovery, and 30% better navigation success. I maintain design system components (components, variants, auto layout, tokens) for visual consistency, work closely with product and engineering through reviews, and bring ownership and openness to feedback to fast-paced teams.

Product Designer at Independent Designer (2022-11 – Present)

Working closely with founders, product owners, and developers on web and mobile products, from early concept through to shipped, developer-ready UI.

• User Flows, Wireframes & UI Screens: Designed user flows, wireframes, and high-fidelity UI screens for consumer-facing mobile and web products, translating product requirements into simple, engaging experiences.
• Reducing Friction: Improved key journeys through clearer information architecture, visual hierarchy, and microcopy: 42% faster task discovery, 25% higher checkout conversion, 30% lower candidate drop-off.
• Interactive Prototypes & User Testing: Built interactive Figma prototypes for reviews and usability testing, then iterated quickly on feedback (three structured testing rounds on BuildWize).
• Design System Components: Built and maintained Figma components, variants, auto layout, variables, and design tokens to keep products visually consistent as they scaled.
• Collaboration & Reviews: Worked closely with developers and product owners, reviewing built screens against the design and running UI review cycles that reduced engineering rework by 15%.
• Feedback, Iteration & Documentation: Took feedback and iterated, delivered accurate specs and handoff documentation, and presented design rationale clearly to founders and stakeholders.
• Motion & Microcopy: Applied micro-interactions, motion, and microcopy (Motion Design with Figma certification) to make journeys feel clearer and more polished.
• AI-Assisted Workflow: Used AI tools (Figma AI, Claude, Galileo AI, ChatGPT, Midjourney) daily to speed up research, exploration, and prototyping.

Bachelor of Science in Geology – Mahatma Gandhi University, Kerala