Deepa Soni

Experienced Senior Software Engineer with 5+ years of professional expertise, including 3+ years specializing in Adobe Campaign Classic and 1+ year in web development. Currently employed at HCL Technologies, I focus on developing and optimizing customer engagement solutions, managing campaign integrations, and delivering cross-channel marketing experiences.

Experienced Senior Software Engineer with 5+ years of professional expertise, including 3+ years specializing in Adobe Campaign Classic and 1+ year in web development. Currently employed at HCL Technologies, I focus on developing and optimizing customer engagement solutions, managing campaign integrations, and delivering cross-channel marketing experiences.

My core competencies include

• Campaign Management using Adobe Campaign Classic & Adobe Journey Optimizer • Web Development with PHP CRM, WordPress, HTML, CSS, and JavaScript • Project Implementation, requirement analysis, and end-to-end lifecycle support • Experience with tools such as JIRA, Git, Bitbucket, and Confluence Strong understanding of digital marketing strategies and personalization techniques I am certified as an Adobe Journey Optimizer Business Practitioner, Adobe Campaign Classic and Adobe Workfront Business Practitioner, and I continuously aim to align technical solutions with business objectives. With a practical, detail-oriented approach and a strong foundation in both backend development and campaign systems, I am committed to delivering high-quality, scalable solutions that enhance customer experience and drive business success.

Adobe Journey Optimizer || Adobe Campaign Classic & Workfront Certified || Customer Experience & Marketing Automation Enthusiast