Devesh Kumar
Franchise Head
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About
Visionary and results-oriented executive with over 18 years of leadership experience across franchise development, strategic operations, and business growth. Adept at designing and scaling FOFO, FOCO, and Master Franchise models within the Education & Retail sector to professional upskilling. Successfully led multi-location and cross-functional teams to establish profitable ecosystems across geographies.
Specializing in aligning business objectives with marketing strategies, driving B2C sales, optimizing operational processes, and ensuring legal and financial compliance. Demonstrated expertise in building franchise support systems, launching performance-driven CRM/LMS platforms, and creating SOPs that ensure academic and operational consistency.
Recognized for mentoring high-performing teams, leading stakeholder engagement, and executing data-driven strategies that enhance profitability, customer experience (NPS, CSAT), and brand equity. Now seeking senior leadership roles with enterprises focused on transformation, growth, and innovation.
Experience
Franchise Development & Management (FOFO, FOCO, Master Models)
Sales Strategy & B2C Operations
Marketing Strategy & Execution
Operational Readiness & Setup
P&L and Financial Management
Market Analysis, Strategic Growth & Business Expansion Franchisee Support & Stakeholder Engagement
Legal & Compliance Oversight
Team Leadership, People Development & Cross-functional Collaboration
Customer Experience & Engagement
Education
BE -Computer Science
MBA- Marketing
