IT & MIS Specialist – ADB Assisted TNUFIP - Directorate of Municipal Administration, Chennai - Chennai, India
(2023-03)
- Support the Urban Data Governance and Insights Cell (UDGIC) in developing robust MIS systems for performance assessment, online data collection, and seamless integration with existing E-Governance modules.
- Collaborate closely with other divisions of the DMA to design, modify, and enhance the E-Governance ecosystem, acting as the primary liaison with IT vendors.
- Establish baseline data frameworks for all Urban Local Bodies (ULBs) and systematically identify gaps in reporting requirements, data availability, and IT infrastructure.
- Formulate comprehensive methodologies and timelines for initial data collection, desk verifications via E-Governance modules, and selective sample field audits.
- Provide core analytical support to the GM of Research during annual performance evaluations and external reporting cycles for funding agencies and the Government of Tamil Nadu (GOTN).
- Research, identify, and map diverse urban data streams, creating unified mechanisms to systematically capture data into the centralized database.
- Draft and execute specialized data collection questionnaires for interconnected municipal agencies.
- Author strategic concept papers outlining guidelines for operating, maintaining, and governing data management protocols within the UDGIC.
- Provide comprehensive administrative and operational support to establish and maintain the cell as a centralized nodal hub for all urban data.
Manager – Business Analyst - Inthree Access Services Pvt. Ltd., Chennai - Chennai, India
(2019-01 - 2022-04)
- Orchestrated Last Mile Delivery (LMP) dimensioning and strategic rollout plans for both existing territories and new state-level expansions.
- Audited and regularized LMP delivery charges to drive measurable operational cost savings.
- Micro-managed day-to-day LMP Key Performance Indicators (KPIs) and orchestrated targeted market interventions to secure core business targets.
- Rolled out trade engagement programs and enforced strict distribution hygiene parameters.
- Provided analytical recommendations for opening new warehouses (WH) based on volume capacity projections and rigid cost-benefit analyses.
- Managed the end-to-end lifecycle of warehouse and LMP partner agreements, ensuring time-bound executions and renewals.
- Maintained and governed the master database of LMP stakeholders while presenting cross-functional business insights to senior leadership.
Deputy Manager – MIS (Sales & Distribution) - Aircel Cellular Ltd., Chennai - Chennai, India
(2008-09 - 2019-01)
- Managed comprehensive MIS reporting pipelines tracking sales volumes, application workloads, and product adoption rates to provide strategic business recommendations.
- Evaluated new product launches, conducted project feasibility studies, and formulated strategic distribution roadmaps.
- Designed and automated daily, weekly, and monthly performance scorecards and interactive dashboards for the executive management team.
- Defined, structured, and executed localized prepaid trade schemes and marketing campaigns designed to hit strict revenue targets.
- Actively monitored and optimized Sales Acquisition Costs (SAC), ensuring expenditures remained strictly below the Annual Operating Plan (AOP) benchmarks.
- Balanced profitability goals with complex market dynamics through granular evaluations of product pricing and cellular tariffs.
- Provided direct operational and administrative workflow coordination to support the Circle Head.
- Generated daily and monthly reports covering subscriber acquisitions, revenue generation, and variance analysis against AOP targets.
- Analyzed subscriber acquisition metrics from both revenue enhancement and quality perspectives.
- Assisted the Business Head in constructing detailed business plans involving cost and revenue structures.
- Correlated and transformed complex data streams into practical business intelligence to help the circle fulfill strategic objectives.
- Performed root cause analysis, hypothesis testing, survey designs, and benchmarking to resolve complicated business issues.
- Coordinated with functional units to deliver actionable insights, directly enhancing the circle's overall business volume.
Assistant Manager – MIS Analyst - Reliance Communications Ltd., Chennai - Chennai, India
(2005-12 - 2008-09)
- Prepared daily, weekly, monthly, and Year-to-Date (YTD) tracking matrices regarding subscriber acquisitions and revenue flows.
- Monitored customer attrition dynamics by maintaining and auditing monthly churn MIS systems.
- Tracked post-activation customer behavior, data usage patterns, and quality trends for prepaid gross activations.
- Calculated commission payouts and additional incentive distributions for the broader retail and distribution sales force.
- Provided information and analytical support to the sales team to expand the organization's business footprint.
- Analyzed sales acquisition costs to help design profitable terms of trade.
- Assisted field managers and the Sales Head by creating materials for monthly business review meetings (MBRMs) and circulating formal minutes.
- Monitored month-on-month business trends, including activation spread, primary/secondary/tertiary streams, and universal/zero outlets.
MIS Executive - Cholamandalam Distribution Service Ltd., Trichy - Trichy, India
(2003-06 - 2005-11)
- Generated and circulated comprehensive daily, weekly, and monthly MIS reports detailing branch, regional, and channel-wise distribution.
- Tracked operational Key Performance Indicators (KPIs) such as mutual funds, fixed deposits, and IPO sales productivity.
- Collaborated closely with frontline sales teams, regional managers, and operations departments to streamline workflows and resolve data discrepancies.
- Maintain and update large database, ensuring data accuracy, integrity and confidentiality.
- Monitor the progress of ongoing sales initiatives and evaluate them against established business goals and distribution targets.
