Dhirender Verma

Results-driven Retail Professional with over 8 years of comprehensive experience in retail store operations, customer service, multi-category sales management, CRM, and team coordination. Proven track record in driving store sales, maintaining operational excellence, managing diverse product lines (apparel, footwear, and accessories), and leading high-performing teams. Expert in inventory control, visual merchandising, cash management, and leveraging retail software systems to optimize store performance.

Adept at cultivating customer loyalty, resolving complex issues, and ensuring strict adherence to brand standards. Seeking a Store Manager or Assistant Store Manager position where I can contribute to business growth and operational success.

Assistant Store Manager / Senior Retail Associate - Cantabil International - New Delhi

(2023-08 - 2025-01)

• Supervised daily floor operations for a high-traffic family-wear brand encompassing men's, women's, and kids' apparel, alongside footwear, luggage, and men's accessories.
• Spearheaded sales targets for secondary categories (footwear and travel luggage) by training the floor team on technical product knowledge, features, and durability upselling techniques.
• Directed stock management, replenishment, and monthly inventory audits across highly diverse multicategory SKUs to minimize shrinkage and stock-outs.
• Designed and executed strategic visual merchandising displays for seasonal family apparel launches and high-margin accessory zones to optimize footfall conversion.
• Managed daily cash counter operations, retail billing system reconciliations, and generated daily sales performance reports for the regional operations team.
• Successfully drove a cross-selling initiative between the apparel and footwear sections, increasing average basket value (ABV) at the store level.
• Recognized for maintaining zero inventory discrepancies during quarterly stock audits for the high-value luggage and accessories division.

CRM Executive - Reliance Digital - Faridabad, Haryana

(2022-07 - 2023-07)

• Managed customer service operations and CRM activities for a high-volume retail store.
• Monitored customer feedback and implemented corrective actions to improve customer satisfaction.
• Supported store management in achieving operational and service goals.
• Trained and guided team members on customer service standards and CRM processes.
• Prepared reports on customer trends, service quality, and operational performance.
• Coordinated with various departments to ensure smooth store operations.
• Assisted customers with product recommendations and issue resolution.
• Maintained accurate customer records and transaction data.
• Improved customer satisfaction through effective complaint handling and follow-up.
• Contributed to operational efficiency by maintaining accurate CRM records and reporting.

Sales Professional - UNIQLO India - Ambience Mall, Vasant Kunj, New Delhi

(2019-08 - 2020-11)

• Delivered excellent customer service while consistently supporting store sales targets.
• Assisted in daily store operations including merchandising, inventory checks, and stock replenishment.
• Maintained attractive product displays and ensured compliance with brand standards.
• Managed billing, cash handling, and customer transactions accurately.
• Assisted in onboarding and supporting new team members.
• Promoted company campaigns and upselling opportunities to maximize revenue.
• Ensured store cleanliness, organization, and customer-ready presentation.
• Consistently contributed to achieving monthly sales targets.
• Recognized for maintaining high customer satisfaction standards.

Customer Service Specialist - Future Group - Faridabad, Haryana

(2016-07 - 2019-03)

• Supported daily retail store operations and customer service functions.
• Assisted customers with product selection, promotions, and purchase decisions.
• Managed sales transactions, cash registers, and daily cash reconciliation.
• Maintained inventory displays and stock availability on the sales floor.
• Resolved customer complaints professionally and efficiently.
• Coordinated with team members to achieve sales and operational objectives.
• Generated sales reports and maintained store records.
• Recognized for delivering excellent customer service and problem resolution.
• Contributed to improved customer retention through quality service delivery.

Bachelor of Arts - School of Open Learning (SOL), University of Delhi

Senior Secondary (10+2) - GBSSS No. 1, Badarpur, New Delhi (2014)