Dhruv Mehta
Marketing Automation Executive
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About
Results-driven Marketing Automation Executive with hands-on experience in CRM management and marketing automation via GoHighLevel at Isuremedia Pvt. Ltd. Skilled in designing automated campaigns, managing lead pipelines, and generating data-driven insights using Power BI. Focused on helping growth-oriented organizations enhance customer engagement and drive measurable business outcomes.
Experience
Marketing Automation Executive - Isuremedia Pvt. Ltd. - Haldwani, Uttarakhand
(2026-08 - 2026-09)
- Own end-to-end marketing automation delivery within GoHighLevel, managing pipeline configuration, workflow builds, and CRM data quality for client campaigns.
- Designed and executed automated marketing campaigns including audience segmentation, drip email sequences, and trigger-based workflow automation to maximize conversion rates.
- Monitored and nurtured leads throughout the sales funnel — tracking engagement metrics, scheduling timely follow-ups, and coordinating with the sales team to accelerate closure.
- Build interactive dashboards and performance reports in Power BI to analyze campaign ROI, CRM data trends, and provide actionable insights to the management team.
- Drive strategy for multi-channel outreach (email, SMS, and social automation), contributing to improved lead response time and engagement quality.
Marketing Automation & CRM Intern - Isuremedia Pvt. Ltd. - Haldwani, Uttarakhand
(2026-01 - 2026-07)
- Administered and maintained customer data within GoHighLevel CRM, ensuring data integrity, accurate lead records, and streamlined contact management across campaigns.
- Assisted in designing and executing automated marketing campaigns, gaining hands-on exposure to segmentation and workflow automation.
- Supported lead nurturing across the sales funnel and contributed to Power BI reporting for campaign performance.
Education
BCA - Computer Applications - Graphic Era Hill University (2022 - 2025)
Senior Secondary - DAV School, Haldwani, Uttarakhand (2022 - 2022)
Secondary - DAV School, Haldwani, Uttarakhand (2020 - 2020)
