Dhwani

Brand-obsessed storyteller and copywriter with a background in multimedia communication and hands-on experience across editorial, digital, and brand-focused platforms. Skilled in developing campaign concepts, writing for tone, and crafting narratives that make audiences feel something—whether it's a manifesto, a social caption, or a script. Drawn to the world of culture, consumer insights, and disruptive creative ideation.

Combines robust research mechanics with a deep understanding of social media formats and moving audience trends.

Editorial Intern – Luxury Interiors & Design - THE TIMES GROUP (GoodHomes Magazine)

(2025-04 - 2025-08)

• Researched, conceptualized, and authored a high-impact feature article selected as the primary print and digital Cover Story for the June-July 2025 issue.
• Wrote platform-optimized short-form copy, digital articles, and promotional micro-copy aligned strictly with brand identity guidelines.
• Deep-dived into shifting consumer lifestyle behaviors and design culture to feed seasonal planning and content strategy buckets.
• Partnered with creative designers, layout experts, and senior editors to ensure copy treatment flawlessly matched visual formats.
• Commissioned to publish an additional design-focused article post-internship based on outstanding performance.

Research & Content Intern - PMN-PATRALOK

(2024-03 - 2024-11)

• Produced highly engaging content structures for blogs, current affairs features, and digital explainers tailored to capture immediate audience retention.
• Scripted high-engagement audio voiceovers and hooks for the company's YouTube network; synchronized segments with video formatting pipelines.
• Applied targeted keyword hierarchies and dynamic headline treatments to enhance online search discoverability and brand visibility.

Creative Communications Lead & Moderator - H.R. College Mumbai - Mumbai, India

• Penned comprehensive end-to-end event flows, live host cues, speaker introductions, and high-tension transition scripts for national-level panels featuring networks like NDTV Profit.
• Designed high-impact promotional posters and layout matrices using Canva to spark organic student engagement.
• Led the IT and Photography department to map real-time event capture and live visual coverage, demonstrating agility in managing dynamic live production pipelines.

Bachelor of Multimedia and Mass Communication (BMM) - Multimedia and Mass Communication - H.R. College of Commerce & Economics, Mumbai University (2023-08 - 2026-04)

Higher Secondary Education - Neerja Modi School, Jaipur, Rajasthan (2009-04 - 2023-04)