Diptangshu Modak

Strategic and brand-focused Graphic & Brand Designer with 3.5+ years of experience creating visual identities, packaging systems, marketing campaigns, and digital brand experiences across FMCG, fashion, ed-tech, sports, and consumer brands. Skilled in translating business objectives into compelling visual communication through brand identity design, packaging development, marketing collateral, and multi-platform creative execution. Experienced in managing end-to-end creative projects from research and concept development to final production while maintaining consistency across digital, print, retail, and social touchpoints.

Combines design thinking, visual storytelling, brand strategy, and AI-assisted workflows to deliver commercially effective and engaging brand experiences.

Graphic Designer - PIXEL STREET - Kolkata

(2025-05 - 2026-05)

• Design and execute print and digital marketing assets including banners, posters, standees, wobblers, danglers, product key visuals, and social media creatives for multiple client brands.
• Support logo development and visual identity projects while ensuring consistency across marketing communication and brand touchpoints.
• Collaborate with marketing teams, account managers, and clients to develop creative solutions aligned with campaign objectives and business goals.
• Execute creative assets across print, retail, digital, and social platforms while maintaining high-quality design standards and visual consistency.
• Manage multiple design projects simultaneously and consistently deliver work within demanding timelines.
• Utilize AI-assisted workflows to improve creative exploration, concept development, and production efficiency.

Freelance Brand & Graphic Designer - Freelance

(2023-08)

• Delivered branding, packaging, marketing design, and visual communication solutions across FMCG, fashion, sports, ed-tech, and real estate sectors.
• Developed complete visual identity systems including logos, typography systems, colour palettes, packaging assets, marketing collateral, and digital creatives.
• Collaborated directly with founders, business owners, and marketing stakeholders to transform business objectives into strategic visual communication.
• Created social media campaigns, advertising creatives, packaging systems, and promotional assets that strengthened brand recognition and audience engagement.
• Managed end-to-end project execution including research, conceptualization, design development, production, and final delivery.

Bachelor of Media Science - Media Science - Institute of Leadership, Entrepreneurship and Development (ILEAD) (2021 - 2025)

Class XII - National Institute of Open Schooling (2021)

Class X - Kendriya Vidyalaya Raninagar Jalpaiguri (2018)