Divyanshi Arora
Fashion Merchandiser
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About
Postgraduate in Fashion Business Marketing and Merchandising with experience across fashion merchandising, production, and operations. Skilled in handling the garment process from sampling to final production, managing teams, and maintaining smooth buyer communication. A reliable multitasker who balances creative fashion environments with organized administrative leadership
Experience
Design and Production - Mahamahim - Ethnic Wear
(2025-09)
- Spearheaded end-to-end product lifecycle for premium men's and women's ethnic wear collections, seamlessly managing transitions from initial design conceptualization to final production
- Curated seasonal design selections and led fabric sourcing, establishing strong vendor relationships to secure high-quality textiles, trims, and embellishments within budget constraints
- Oversaw intricate embellishment processes, directly supervising both specialized machine embroidery and artisanal hand embroidery teams to ensure flawless execution of traditional craftsmanship
- Managed comprehensive product costing and budgeting, analyzing material, labor, and manufacturing expenses to optimize profit margins without compromising design integrity
- Directed the sampling and prototyping phase, collaborating closely with masters, tailors, and production teams to refine fits, silhouettes, and construction details before bulk production
- Drove retail sales and managed bespoke custom orders directly from the store, providing personalized styling consultations and translating client visions into tailored, high-end garments
Product Development & Production - RS. Print Fab / Neeta Apparels- (BCI Brands)
(2025-04 - 2025-09)
- Supported end-to-end product development for women's apparel brands including Halogen, Cece, MSK, and Vince Camuto
- Assisted with the development cycle from initial sampling to final shipment across multiple seasonal collections
- Coordinated with design, sourcing, and overseas vendors to ensure timely sample approvals and production deadlines
- Maintained tech packs, sample tracking logs, and production calendars to ensure workflow efficiency
- Monitored quality standards during the pre-production and production phases
- Gained hands-on experience with trims, fabric approvals, and fit sessions to ensure brand consistency
Executive Director - CBSE Affiliated School
(2021-06 - 2025-03)
- Oversaw complete operations of the CBSE-affiliated institution, acting as the key decision-maker
- Managed academic planning, staff recruitment, payroll, and budgeting
- Led administrative strategy, school branding, and parent engagement initiatives
- Ensured compliance with CBSE regulations and maintained quality education standards
Assistant Merchandiser - CTA Apparels (Clients: H&M, United Colors of Benetton, Kappahl)
(2020-01 - 2021-04)
- Managed the full merchandising cycle from development to delivery for major international accounts, including H&M, UCB, and KappAhl
- Served as the main point of contact for buyers, handling daily communication, queries, and shipment updates
- Oversaw Purchase Order (PO) management, tracking orders and ensuring all documentation met client requirements
- Coordinated prototype sampling by working between design and production teams to get client approvals
- Monitored manufacturing progress with production teams to ensure on-time and high-quality delivery
Assistant Merchandiser - Pero by Aneeth Arora
(2018-08 - 2019-10)
- Headed Indian wear segment, managing everything from design sampling to final production
- Led end-to-end sample development with a strong focus on intricate hand and machine embroidery
- Coordinated with vendors, karigars, and fabric suppliers to ensure quality and design precision
- Closely monitored production timelines and ensured adherence to brand standards
- Successfully executed the costume collection for Monsoon Wedding - The Musical by Mira Nair
Education
Post-Graduation - Fashion Business Marketing and Merchandising - Pearl Academy, Delhi (2016 - 2018)
Bachelor's Degree - University of Allahabad (2013 - 2016)
Class XII - St. Mary's Convent Inter College, Allahabad (2012)
Class X - St. Mary's Convent Inter College, Allahabad (2011)


