Design and Production - Mahamahim - Ethnic Wear
(2025-09)
- Spearheaded end-to-end product lifecycle for premium men's and women's ethnic wear collections, seamlessly managing transitions from initial design conceptualization to final production
- Curated seasonal design selections and led fabric sourcing, establishing strong vendor relationships to secure high-quality textiles, trims, and embellishments within budget constraints
- Oversaw intricate embellishment processes, directly supervising both specialized machine embroidery and artisanal hand embroidery teams to ensure flawless execution of traditional craftsmanship
- Managed comprehensive product costing and budgeting, analyzing material, labor, and manufacturing expenses to optimize profit margins without compromising design integrity
- Directed the sampling and prototyping phase, collaborating closely with masters, tailors, and production teams to refine fits, silhouettes, and construction details before bulk production
- Drove retail sales and managed bespoke custom orders directly from the store, providing personalized styling consultations and translating client visions into tailored, high-end garments
Product Development & Production - RS. Print Fab / Neeta Apparels- (BCI Brands)
(2025-04 - 2025-09)
- Supported end-to-end product development for women's apparel brands including Halogen, Cece, MSK, and Vince Camuto
- Assisted with the development cycle from initial sampling to final shipment across multiple seasonal collections
- Coordinated with design, sourcing, and overseas vendors to ensure timely sample approvals and production deadlines
- Maintained tech packs, sample tracking logs, and production calendars to ensure workflow efficiency
- Monitored quality standards during the pre-production and production phases
- Gained hands-on experience with trims, fabric approvals, and fit sessions to ensure brand consistency
Executive Director - CBSE Affiliated School
(2021-06 - 2025-03)
- Oversaw complete operations of the CBSE-affiliated institution, acting as the key decision-maker
- Managed academic planning, staff recruitment, payroll, and budgeting
- Led administrative strategy, school branding, and parent engagement initiatives
- Ensured compliance with CBSE regulations and maintained quality education standards
Assistant Merchandiser - CTA Apparels (Clients: H&M, United Colors of Benetton, Kappahl)
(2020-01 - 2021-04)
- Managed the full merchandising cycle from development to delivery for major international accounts, including H&M, UCB, and KappAhl
- Served as the main point of contact for buyers, handling daily communication, queries, and shipment updates
- Oversaw Purchase Order (PO) management, tracking orders and ensuring all documentation met client requirements
- Coordinated prototype sampling by working between design and production teams to get client approvals
- Monitored manufacturing progress with production teams to ensure on-time and high-quality delivery
Assistant Merchandiser - Pero by Aneeth Arora
(2018-08 - 2019-10)
- Headed Indian wear segment, managing everything from design sampling to final production
- Led end-to-end sample development with a strong focus on intricate hand and machine embroidery
- Coordinated with vendors, karigars, and fabric suppliers to ensure quality and design precision
- Closely monitored production timelines and ensured adherence to brand standards
- Successfully executed the costume collection for Monsoon Wedding - The Musical by Mira Nair
