Dobin Balan

Digital marketing professional with hands-on experience managing Meta Ads campaigns for automotive sector clients, including campaign setup, A/B testing, audience segmentation, and lead generation optimization. Skilled in combining performance marketing fundamentals with AI-assisted workflows to improve campaign efficiency and reporting accuracy.

Digital Marketing Intern - Clickipedia.AI - Noida

(2026-05)

• Manage Meta Ads campaigns for automotive dealership clients (Honda, TVS two-wheeler dealers), covering campaign setup, audience segmentation, and A/B testing across ad creatives and audiences.
• Optimize lead generation campaigns to improve cost per lead (CPL) and lead quality, tracking performance in structured Excel logs for [X]+ active campaigns.
• Use AI tools (Claude, ChatGPT, Gemini) to speed up ad copy iteration, audience research, and reporting workflows, reducing turnaround time on campaign optimization tasks.

Commercial Executive - Shree Cement - Jaipur

(2025-09 - 2026-02)

• Handled data entry, record keeping, and Excel-based reporting for commercial operations.
• Assisted the commercial team in maintaining smooth day-to-day workflows and accurate records.

Junior Executive - Grew Solar Private Limited - Jaipur

(2024-03 - 2025-08)

• Managed production machines and supported daily manufacturing operations.
• Prepared Excel-based reports for operational tracking and analysis.

B.Com - Suresh Gyan Vihar University (2025)